On the Dash: Ford launched Ready Set Ford, its first global campaign in over 15 years, to modernize the brand and deepen customer connections. The company is restructuring around four core promises: Capability, Passion, Community, and Trust, to align its products and customer experience. Ford plans to shift focus from individual nameplates to customer lifestyles, […] The post Ford launches first global campaign in 15 years to re-energize brand appeared first on CBT News.| CBT News
Pilot Company, GM, and EVgo announced that their EV fast-charging network now spans more than 200 locations across nearly 40 states.| CBT News
Cutting out dealers may sound efficient, but it removes choice, service, and accountability from the car buying process.| CBT News
Kevin Tynan discusses Q2 2025 Presidio-NCM report that reveals insights into dealership profitability, revenue shifts, and key market trends.| CBT News
Nissan posts $534.6M Q1 loss, raising concerns after $4.5B annual deficit despite early progress on recovery plan.| CBT News
Tesla signs $4.3B deal with LG Energy for U.S.-made LFP batteries, aiming to reduce reliance on China amid rising tariffs.| CBT News
Florida dealers discuss inventory, EV demand, AI use, and training strategies while forecasting a steady 2025 amid industry challenges.| CBT News
California’s “Clean Cars for All” program sparks backlash for targeting gas cars, shrinking choices, and threatening car culture nationwide.| CBT News
Don Griffin of CarHop and NIADA shares insights on inventory, affordability, and advocacy shaping independent dealers’ future.| CBT News
Dave Anderson explains how consistency builds confidence and why leaders must confront the tasks they tend to avoid.| CBT News
Work Truck Solutions® released its Q1 2025 Commercial Vehicle Market Analysis, highlighting ongoing market adjustments.| CBT News
President Trump is expected to ease the financial blow of his newly imposed auto tariffs by allowing reimbursements for automakers.| CBT News
Adam Marburger on boosting F&I sales through conversation shifts, trust-building, and relatable examples to safeguard customer investments.| CBT News
Dealers urged to focus on customer experience and service growth as tariffs loom over imported vehicles and auto parts.| CBT News
The Federal Reserve holds interest rates steady as concerns about President Trump's policy changes and inflation persist.| CBT News
Starting March 3, Stellantis is requiring its U.S. workers to report to the office three to five days a week at its Auburn Hills headquarters| CBT News
Toyota reported it sold 10.8 million vehicles globally, securing its position as the world’s top-selling automaker for the fifth year.| CBT News
The U.S. Trade Representative's office announced a delay in implementing steep tariff increases on a range of Chinese imports.| CBT News
Ford is enhancing the 2025 Maverick with an all-wheel-drive option for its hybrid powertrain, responding to a major customer request.| CBT News
On the latest episode of CBT Now, we’re joined by Marnie Stockman and Nick Coniglio, their book takes a fresh perspective on leadership.| CBT News
Cox Automotive's 2024 Power of Data study is a crucial resource that gathered feedback from franchise dealers and their management| CBT News