Imagine you’re a manufacturer whose sales approach has been to compete on price, and that’s worked well for you. Then, due to a change in economic conditions, a critical raw material you can’t substitute for has skyrocketed in price. Correspondingly, you have to raise your own prices and inform your customers of that change and […] The post How to Sell Value and Not Just Price first appeared on Janek Performance Group.| Janek Performance Group
Your CRM is one of the most significant technical advances that revolutionized the sales industry, but like all technical achievements, it’s only as useful as the data is complete. We share how sales managers and their teams can get the most out of their CRM.| Janek Performance Group
Crafting buyer personas allows sellers to humanize their target audience and gain insights into their needs and preferences.| www.janek.com