Most companies use HubSpot forms to collect lead information, and that’s where they stop. But with just a bit of planning and the right workflows, those forms can do much more than capture contact details. They can qualify leads in real time, route them to the right person, display a personalized meeting link and [...] The post How to Automate Lead Routing and Scheduling with HubSpot Forms appeared first on Simple Machines Marketing.| Simple Machines Marketing
Before I started building pipelines in HubSpot, I used them as a salesperson. I remember deal stages that made no sense, the ten required fields just to move a deal forward and the dashboards that looked impressive but didn’t reflect reality. Many companies build pipelines with the best intentions. They want visibility, consistency and [...] The post How to Design a Pipeline That Sales Teams Actually Want to Use appeared first on Simple Machines Marketing.| Simple Machines Marketing
AI is everywhere in HubSpot right now. Some features have been quietly embedded in your workflows for a while, while others (like Breeze Copilot and AI Agents) are newer, louder and harder to ignore. But with so many tools packed into the platform, the real challenge isn’t “What can AI do in HubSpot?” It’s [...] The post HubSpot AI: What’s Actually Useful (and What to Skip) appeared first on Simple Machines Marketing.| Simple Machines Marketing
HubSpot’s defaults only go so far. Learn how small tweaks can drive better automation, personalization, and reporting.| Simple Machines Marketing
Ditch the HubSpot customer experience maze! HubSpot helps you build customer journeys that delight. Learn about personalization, data & more!| MakeWebBetter
