This story is part of Retail TouchPoints’ ongoing “Small Business, Big Ideas” series, focusing on smaller retail brands that have found big success and have even bigger ambitions. On the path to creating a category-disrupting product, coming up with an idea is often the easiest part. For entrepreneurs who decide they want to take action […]| Retail TouchPoints
In the nearly 10 years since Primark first landed on U.S. shores, the Dublin, Ireland-based retailer has been on a slow but steady growth path, with 33 stores in the country and more on the way. But Primark’s U.S. expansion represents more than just another international retailer crossing the Atlantic. The company’s commitment to maintaining […]| Retail TouchPoints
Legacy brands from the Y2K era are making a big comeback, not by simply repackaging but by reinventing themselves for a digital-native generation that is pining for a non-digital era. Pacsun is a poster child for this, but the company’s Chief Merchandising Officer Richard Cox thinks the brand’s popularity with today’s young consumers has a […]| Retail TouchPoints
Fast fashion is now a term familiar to most consumers, but similar “buy-it-and-toss-it” mentalities pervade many other categories as well, with far less discussion around the environmental and human impact. In 2014 refurbished electronics marketplace Back Market set out to change this cycle, which it has dubbed “fast tech.” Now, the online platform is bringing […]| Retail TouchPoints
The top-performing retail TV ads so far this year offer insight into what consumers are responding to today.| Retail TouchPoints
Read here the 11 retailers that nailed it in retail innovation! Get inspired by the best and transform your business with retail innovation!| ContactPigeon | Blog
Learn how Ocado’s omnichannel marketing strategy evolved the brand into a supermarket giant. Read the full Ocado case study here!| ContactPigeon | Blog
We found the best omnichannel retailers to learn from the most outstanding campaigns by famous brands. Check out the best omnichannel retailers here!| ContactPigeon | Blog
We found the most outstanding, eye-catching Shopify Success Stories by famous brands. Click to check the best Shopify Success Stories!| ContactPigeon | Blog