AI is reshaping the way buyers behave. They move fluidly between digital and in-person channels, research on their own terms, and expect every interaction to feel timely and connected. Today, most buyers prefer digital-first engagement, and they notice when experiences fall short. Even with strong teams and good intentions, it’s easy to miss the mark. [...]| IDC Blog
In the digital age, creating real-time engagement at events, on social media, or during campaigns is key to building community and fostering brand loyalty. One of the most effective ways to achieve this is through a hashtag wall. A hashtag wall enables brands to showcase user-generated content and turn social media activity into an interactive […]| Event Social Wall
An event doesn’t end when the lights go down or the last guest leaves. In fact, post-event engagement is where lasting relationships are built. By keeping the conversation alive, you not only stren…| Event Social Wall
Here are five event tech tips to make your next event more engaging. Here are five event tech tips to make your next event more engaging.| Prevue Meetings & Incentives
As the industry continues to evolve, tools like Session Advisor demonstrate the transformative power of AI in event personalization.| Certain, Inc
By refining event engagement data strategy you can create impactful events that both maximize ROI and build lasting relationships.| Certain, Inc