The advertising industry’s fixation on serving maximum impressions continues to damage brand affinity and user experience, argues Adam Gendelman, VP, Head of Sales and Operation...| Beet.TV - The Root to the Media Revolution
Google first announced plans to phase out third-party cookies back in 2020, with the goal of eliminating them by 2022.| Modern Marketing Today
While discount codes top UK consumers preferred promotions, offers that are personalised and tailored to a specific product a consumer has viewed are almost| 365 Retail