Can you use AI for branding your small business? Learn about how best to use AI tools, and what AI can't help with.| Branding Compass
Learn about how to use the psychology of branding to attract the right customers and leave an impact with your brand.| Branding Compass
Here is a branding checklist of 10 critical items to start thinking about for your brand when you launch your new business.| Branding Compass
Do new businesses need branding right away? Yes! Read on to learn why, and how new businesses can build a brand without a big investment.| Branding Compass
Here's everything your small biz website needs. 75% of people judge a company’s credibility based on its website, so it's important.| Branding Compass
Emily Brackett, Founder of Branding Compass, put together a quick video (1 minute) compiling the top three issues in small business websites.| Branding Compass
Good branding creates credibility for your business. Branding may be the missing link to promoting yourself more effectively.| Branding Compass
It’s helpful to think about building your brand in four steps. This will have you ready to take on your target market with cohesive branding.| Branding Compass
Congratulations, you’re finally getting your small business launched! A question many entrepreneurs and new business owners have is: When should I invest in branding? Is it too early? Will I look unprofessional, and lose potential sales or investors by waiting? The answer, like so many things in life, is it depends. Different types of businesses can develop their branding on different timelines. Some businesses need complete branding in place before launching, while other types of businesse...| Branding Compass
Until you can answer these ten questions, you’re not ready to build your brand. Focus on your business and how it’s better than anything else.| Branding Compass
If you are a solopreneur, consultant, coach, or freelancer, your headshot may be your personal brand's most important visual asset.| Branding Compass
Marketing can have a more direct effect on your business, but if you invest in your brand first, you’ll save time and money on your marketing.| Branding Compass
Whether you are taking your photos or selecting pre-made stock photos, the quality of your images will quickly reflect the quality of your brand.| Branding Compass
We’ve put together a list of a few places where you can find free or low-cost images for your brand to get you started.| Branding Compass
While visual elements are an essential part of your brand, the words that you use are more critical to get right.| Branding Compass
With a combination of online marketing tools and easy to follow branding guidelines, effective AND affordable branding for your small business is possible. Read 5 tips to get started.| Branding Compass
A two-step approach to test your logo or see if your branding is effective.| Branding Compass