09 Sep TransCore Receives IBTTA Toll Excellence Award for Groundbreaking New York City Congestion Pricing System| TransCore
Parallel Path is excited to welcome Arianna Tomczak to our growing team as an Associate Client Strategist. A Michigan State University alumna, Arianna brings a fresh perspective, strong strategic instincts, and a genuine curiosity about how people engage with brands. Her passion for health and wellness makes her a perfect fit for our mission to […]| Parallel Path
Hims & Hers just lit a fire under Big Pharma—and the FDA might be coming with a hose. The telehealth brand, known for making once-taboo health topics clickable, took aim at the weight-loss industry in its first Super Bowl ad. The message? “There are medications that work, but they’re priced for profits, not patients.” Spicy. […]| Parallel Path
As the science of gut health continues to gain traction, brands are stepping into uncharted territory with massive opportunities—and just as many challenges. The gut health market, expected to grow to nearly $90 billion by 2030, offers a lucrative playground for marketers. But in a crowded and confusing landscape, clarity and consumer education are the […]| Parallel Path
Integrated health and wellness, also referred to as 360-degree wellness, holistic health, or whole-person health, has shifted from a niche concept to a cornerstone of consumer expectations. This evolution, spurred by the pandemic, has brought about transformative opportunities for both brands and marketers. Understanding how to align with consumers within this movement is essential for […]| Parallel Path
Sleep deprivation isn’t just an individual struggle—it’s a public health epidemic. Despite sleep being essential to physical and mental health, the Centers for Disease Control and Prevention (CDC) reports that nearly 35% of adults fail to meet the recommended seven hours per night. For many, the modern demands of stress, technology use, and societal pressures […]| Parallel Path
We are thrilled to recognize our Director of Analytics, Ted Boddy, as the recipient of our Q3 2024 Fox & Goat Award! This quarterly award recognizes individuals who embody the twin disciplines of the mountain goat and the fox—leadership and forward momentum, alongside curiosity and cleverness. Ted has a talent for breaking down complex topics […]| Parallel Path
Wearable technology is evolving beyond its origins as step counters and sleep monitors. It is quickly becoming central to personalized health, where data-driven insights empower consumers to make proactive health decisions. With the global wearable market projected to reach $187 billion by 2030, marketers have a unique opportunity to position their brands at the intersection […]| Parallel Path
Sun protection has come a long way from being just a beach-day essential. It’s now a cornerstone of health and wellness, bridging skincare, longevity, and preventative care. Yet, many consumers still underestimate the lasting effects of UV exposure—not just on their skin’s health but on their overall well-being. At a time when innovation in sunscreen […]| Parallel Path
03 Jun TransCore to Support Delaware River Joint Toll Bridge Commission’s Transition to All-Electronic Tolling| TransCore
Upgraded intelligent transportation systems improve efficiency and safety for Houston’s commuter corridors. NASHVILLE, Tenn., April 22, 2025 (GLOBE NEWSWIRE) — TransCore, a global leader in intelligent transportation and tolling solutions, has successfully completed a full central software replacement for the Metropolitan Transit Authority of Harris...| TransCore | TransCore Enhances Houston METRO’s HOV/HOT Lanes with Advanced ...
16 Apr New Jersey Turnpike Authority Affirms its Selection of TransCore to Improve E-ZPass Services| TransCore
27 Jan MTA and TransCore Pioneer First Congestion Pricing Solution in the U.S.| TransCore
Phase one of Pennsylvania Turnpike’s statewide open road tolling conversion successfully goes live on the eastern part of its system NASHVILLE, Tenn., Jan. 21, 2025 (GLOBE NEWSWIRE) — TransCore, a leader in advanced tolling and traffic management solutions, today announced the successful phase one go-live...| TransCore | TransCore’s Tolling System Goes Lives with PA Turnpike’s Open...
15 Jan TransCore Launches New Tolling Technology on West Virginia Turnpike| TransCore
15 Oct TransCore Welcomes Smart Mobility Business Leader| TransCore
TransCore’s industry-leading back office technology delivers more flexible toll account management options for West Virginia Turnpike drivers NASHVILLE, Tenn., Oct. 10, 2024 (GLOBE NEWSWIRE) — TransCore, a leader in advanced tolling technology and back office solutions, today announced the successful go-live of its next-generation Integrity tolling Back...| TransCore | TransCore’s Integrity Back Office System Goes Live in West Virg...
Upgraded system will leverage advanced technology to enhance landside operations and commercial vehicle traffic flow at Denver International Airport NASHVILLE, Tenn., Oct. 01, 2024 (GLOBE NEWSWIRE) — TransCore, a global leader in tolling technology and traffic management solutions, today announced that it has secured a...| TransCore | TransCore’s Integrity Back Office System Goes Live in West Virg...
12 Aug Kansas Turnpike Authority Partners with TransCore for Cashless Tolling Operational Support| TransCore
30 Jul TransCore Selected to Modernize DRPA Tolling System| TransCore
24 Jul TransCore’s Tolling Technology Goes Live to Facilitate Kansas Turnpike’s Cashless Conversion| TransCore
06 Jun MoDOT Selects TransCore’s ITS Solution for Traffic Management Operations in St. Louis and Springfield| TransCore
10 Jan TransCore Announces Leadership Changes| TransCore
07 Nov TransCore Debuts New Harrisburg, PA Facility| TransCore