Fizzy first movers What do Barbie, Spongebob, Minions, the Lakers, and Minecraft have in common? They’ve all teamed up with fizzy, fruit-forward prebiotic sodas - and not just for the aesthetics. Two once-niche beverage brands are now dominating a billion-dollar category, thanks to smart timing and even smarter partnerships. In this article, Hollywood Branded explores how Poppi and Olipop took over the prebiotic soda market with first-mover advantage and brand partnerships.| Hollywood Branded Insider
When Makeup Meets Spice, Culture Comes Alive What happens when a beauty brand collides with one of the most iconic seasonings in Latin households? You get a collaboration that is bold, flavorful, and culturally on point. Rare Beauty’s partnership with Tajín is more than a quirky product launch. It is a powerful example of how brands can authentically connect with Latina consumers in a way that feels fresh and fun. With its vibrant campaign rollout and meaningful community investments, Rare...| Hollywood Branded Insider
From Startup Sparks to Adult Ambitions Eighteen years ago, I birthed a business. Like any proud parent, I had no idea what I was really in for. There were the toddler years - all big ideas, no budget, and a tendency to run into walls at full speed. Then came the awkward middle school phase - trying on every “look” to see what fit, saying yes to too many things, and learning that just because you can do something doesn’t mean you should. By the teenage rebellion stage, we’d found our...| Hollywood Branded Insider
Explore how Hollywood Branded's strategic product placement in F1: The Movie turned brands into driving cultural impact and measurable ROI.| blog.hollywoodbranded.com
Hollywood Branded reflects on a year of gratitude, growth, and resilience, celebrating wins, learning from losses, and appreciating the journey.| blog.hollywoodbranded.com