Marketing for B2B brands is getting louder, faster, and more competitive every day. From LinkedIn campaigns to email sequences and content marketing, there’s no shortage of ways to get your message out. But the smartest brands know that to stand out, you need more than just visibility. You need connection. That’s where branded podcasts come in. […] The post The Reasons Smart Brands Are Betting Big on Branded Podcasts first appeared on We Edit Podcasts.| We Edit Podcasts
Advertising Week New York packed the house this year — especially inside the Podcast Zone, where Sounds Profitable hosted two full days of sessions that were, quite literally, standing-room only. Our observation from the panels, and from that leaning-in audience of buyers, planners, marketers and creators in the house, is that podcasting isn’t waiting for […]| Signal Hill Insights
When you’re producing a podcast wouldn’t you like to know… …who’s in the audience? Not just basic demographics, but the interesting facts and qualities that directly relate to your objectives? …what your audience really thinks about your show? Not just reviews and social media chatter, but also the thoughts from among the majority whom you […]| Signal Hill Insights
Discover 10 powerful ways We Edit Podcasts elevates B2B podcasting with their expert editing, strategy, repurposing, and one-on-one vocal training services.| We Edit Podcasts | The Ultimate B2B Podcasting Partner
In the panels, presentations, hallway discussions, and even over cocktails, a few recurring themes emerged during Podcast Movement 2025 that revealed an industry ready to mature beyond its adolescent phase and signal a shift in balancing podcasting as both an art and a business. Here are some takeaways we believe will help define success in […] The post Balance and Momentum: Strategic Insights from Podcast Movement 2025 appeared first on Signal Hill Insights.| Signal Hill Insights
I’m going to stick my neck out a little today and eventually share something regarding branded podcasts that I’ve been working on for a while now. It’s something I’m really passionate about - and I think it needs to be said - but that said, I’m not someone that likes to rock the boat unnecessarily| We Edit Podcasts | The Ultimate B2B Podcasting Partner
We’ve been thinking a lot about the power of branded podcasts recently. I mean, we do think about this all the time, this is what we do of course, but we’ve really been digging into it these past couple of weeks, and it comes right alongside a pretty big development that took place in the […] The post The Secrets to Crafting High-Impact Branded Podcasts for Businesses first appeared on We Edit Podcasts.| We Edit Podcasts
I have a simple question: How do you learn what audiences think about your podcast, video, branded content or ad campaign? Here’s the simple answer: You ask them. That’s not just simple, but so logical and straightforward you’d think we could stop there. So, why am I writing about it? First, it still surprises me […]| Signal Hill Insights
At Signal Hill Insights we’re proud to have just released our second annual Benchmark Report: Branded Podcasts. It’s the only report of its kind, analyzing survey responses from more than 15,000 podcast listeners, offering their opinion on branded podcast episodes, as well as how the podcast shaped how they feel about the brands behind them. […]| Signal Hill Insights
Discover why every brand needs a podcast in 2025. Learn how podcasts can boost thought leadership, build trust, and drive business growth.| We Edit Podcasts | The Ultimate B2B Podcasting Partner
