The traditional sales approach is taking a back seat to a more dynamic and customer-centric strategy known as product-led sales. This paradigm shift is not just a buzzword but a fundamental transformation in the way businesses interact with their customers.| Product-Led Alliance | Product-Led Growth
Discover how the Financial Times embraced AI to deliver human-centric results.| Product-Led Alliance | Product-Led Growth
Discover proven frameworks to help product teams accelerate launches, align pricing, scale globally, and deliver seamless customer experiences.| Product-Led Alliance | Product-Led Growth
Beat analysis paralysis with strategies to align teams, cut through data noise, and make faster, smarter product decisions.| Product-Led Alliance | Product-Led Growth
Snowplow explores the shift from traditional product analytics to real-time intelligence for responsive, data-driven experiences.| Product-Led Alliance | Product-Led Growth
At ProductPlan, we’re constantly striving to improve our products and services to better meet user needs. That’s why we were so excited to release our first-ever customer survey last month. Our customer survey was a pivotal step in our journey to thoroughly understand our customers’ challenges when using our platform. By focusing on these areas, […] The post What We’ve Learned from User Feedback: Enhancing Our Platform appeared first on ProductPlan.| ProductPlan
Calling busy product professionals! We get it–your days are packed with roadmap review meetings, brainstorming sessions, and making (what sometimes feels like) too many PowerPoint presentations. That’s why we’re here to lend a helping hand. At ProductPlan, we’re committed to empowering product leaders and teams with everything they need to navigate the complexities of the […] The post The Busy Product Manager’s Guide to The 2024 State of Product Management Report appeared first on...| ProductPlan
Ongoing product planning can help you stay ahead. The ability to adapt and adjust to changing strategies can position your team for success.| ProductPlan
A product localization strategy allows your product to successfully enter a new market by adapting to your audience's language and culture. Learn more.| Product-Led Alliance | Product-Led Growth
In this podcast hosted by Justin Leibow, Zaheer Mohammed will be speaking on the critical role of consistency and cross-functional collaboration in product development. The post Google Sr. Technical Program Manager on Driving Product Consistency and Cross-Functional Collaboration appeared first on Products That Count.| Products That Count
In this episode hosted by Cassio Sampaio, Ian Hassard will be speaking on building effective B2B SaaS roadmaps and navigating product. The post Okta VP of Product on Building B2B SaaS Roadmaps and Leveraging AI in Product Management appeared first on Products That Count.| Products That Count
For a long time, I've been asserting that most* B2B revenue-side executives can't hear anything we say unless it includes a currency symbol. Sentences lacking a $ or € or £ are inaudible. That includes explanations about how we build things: roadmaps full of boxes and project names; agile methodologies; analytics that show| Rich Mironov's Product Bytes
When Nintendo announced the Switch 2 would release this year, it had big shoes to fill. Its predecessor has become one of the best-selling consoles in history; surpassed only by the PlayStation 2 and Nintendo DS in total sales. Source| MIDiA Research Blog
I’m Smriti Motwani, VP of Operations, Product & Engineering at Palo Alto Networks, and I want to spend some time focusing on ops and the importance of the product lifecycle framework in product operations.| Product-Led Alliance | Product-Led Growth
Learn how to balance inventory breadth and depth to improve product assortment, meet demand, and grow your retail business.| Thrive
Over the past few weeks, a growing list of indie bands have decided to leave Spotify, the most prominent being Deerhoof and King Gizzard & the Lizard Wizard (a partial list has been compiled by Fader ). Source| MIDiA Research Blog
More parties than ever are becoming frustrated with streaming. For evenmany successful artists, streaming is a minority income stream, as fandom-related endeavours like live performances, merchandise, and brand deals prove to be more lucrative. Source| MIDiA Research Blog
Over the past decade, digital sales have become the primary way gamers purchase video games. With this shift comes a series of growing pains that often puts gamers at odds with publishers. One particularly contentious issue is digital ownership and consumer rights; topics gaining renewed attention t... Source| MIDiA Research Blog
A PM can be given all the pieces of the puzzle and resources they need, but it’s up to them to see how they fit together and realize the value in each, to craft something greater than the sum of its parts. That’s where these steps to creating a winning product strategy come in.| Product-Led Alliance | Product-Led Growth
Learn about the key soft skills that make a good product manager, even better; from communication and empathy to decision-making and adaptability.| Chisel
Sign up here for MIDiA’s Masterclass webinar on catalogue investment, this Thursday June 26, 2025, with Kriss Thakrar and Tatiana Cirisano. In the second quarter of 2025, a range of catalogue acquisition deals have broken the typical mould: Sony acquired Hipgnosis Songs Group from Recognition Musi... Source| MIDiA Research Blog
This is Johanna Rothman's June 2025 Pragmatic Manager newsletter. The Unsubscribe link is at the bottom of this email. All my clients are dabbling with AI. They're using it to think about more, such as generating more features in a backlog so each person can do more. Or more code with vibe coding. Or even […]| Johanna Rothman
I'm still somewhat of a skeptic about "replace our developers and product managers with AI" discussions (see my AI-washing from 2023), but want to take the other side of the argument for a moment. And to start by thinking about bottlenecks (aka system constraints, longest tent poles, or rate-limiting steps)| Rich Mironov's Product Bytes
Product-led sales is a customer-centric approach that places the product or service front and center in the acquisition, activation, and retention processes.| Product-Led Alliance | Product-Led Growth
There are some instances when it’s necessary to raise the price of your product. While it may seem like a risky tactic, there are ways in which you can introduce new pricing parameters without alienating customers and increasing churn rates.| Product-Led Alliance | Product-Led Growth
In this episode hosted by Renee Niemi, Avery Worthing-Jones will be speaking on sales-driven innovation and customer-centric strategy.| Products That Count
My name is Roshni Uppala, Senior PM at Amazon. In this article, I’ll be sharing my thoughts on how to instill a customer-first approach into everything you do. I want you to come away from this knowing how to incentivize customers in a number of key ways.| Product-Led Alliance | Product-Led Growth
In an unusual twist, on May 28, 2025, xAI agreed to pay Telegram $300 million in cash to be integrated into the messaging platform (per Reuters ). It is not every day you see a feature paying its platform to be combined into its existing service, but, Elon Musk is not often one for the traditional playbook. Source| MIDiA Research Blog
Learn how to write a PRD using AI in 2025. Discover tools, tips, and time-saving techniques for smarter, faster product management. The post How To Write A PRD Using AI: Tips and Techniques 2025 appeared first on Chisel.| Chisel
The American Institute for Research (AIR) reports that people with disabilities have a purchasing power of $490 billion. This market controls over $13 trillion in disposable income globally, according to the Return on Disability Organization.| Product-Led Alliance | Product-Led Growth
Key takeaways from this blog: Generative AI is reshaping creative workflows, with MIDiA’s research highlighting how AI-only video production is already achievable The next creative divide will be defined by prompting skill level: those who can expertly translate vision into AI prompts will be ahea...| MIDiA Research
In this guide, we'll dive into the nitty-gritty of AI product management, the challenges it poses, and strategies to thrive in this thrilling field.| Product-Led Alliance | Product-Led Growth
Mark Stiving has been a thought leader on software pricing nearly forever. He generously invited me onto his Impact Pricing podcast for a rollicking discussion about "How to Stop Undervaluing Your Product—And Start Getting Paid What It’s Worth." We talked about how product managers need to (vaguely, roughly)| Rich Mironov's Product Bytes
You want to entice your potential customers by delivering a soundproof demonstration. Your goal is to show the product’s value without giving away its full function. A taster, if you will. This is known as the freemium strategy.| Product-Led Alliance | Product-Led Growth
Unlike traditional approaches that heavily rely on sales and marketing teams, PLG flips the script. In this model, the product itself takes the lead role in converting prospects into loyal customers.| Product-Led Alliance | Product-Led Growth
Shifting to the cloud isn’t just a tech challenge—it’s a business transformation. Learn key lessons from a product leader’s real-world experience.| Product-Led Alliance | Product-Led Growth
PLG marketing is a strategy where the product itself drives user acquisition, retention, and expansion. Instead of relying on traditional outbound marketing tactics like cold outreach or expensive ad campaigns.| Product-Led Alliance | Product-Led Growth
Usually the VP Growth is responsible for self-serve revenue, and that's the key metric that they're held accountable for. It's a good model that works in a number of companies.| Product-Led Alliance | Product-Led Growth
I’m part of many discussions where tech company execs try to apply Return on Investment (ROI) tools to make hard choices about what to build, or where to invest costly-and-scarce development resources. It rarely turns out to be as useful as we hoped. Where ROI is absolutely fundamental to| Rich Mironov's Product Bytes
What is Product Management Software? Effective product management is the linchpin that bridges ideation to successful execution. As organizations navigate the complexities of bringing innovative products to market, the role of product management software has| Productfolio
Let's break down both the product-led growth and freemium strategies, the pros and cons of each, and why you should choose one or the other.| Product-Led Alliance | Product-Led Growth
There’s a funny bit of split thinking that I often run into, and which came up in a recent CPO coaching discussion. It’s when we confuse delivering a new (or re-architected) platform and pushing the very last customer off the old version to free up| Rich Mironov's Product Bytes
There’s a pattern that I’ve seen at most B2B/enterprise software companies – and some B2C/mass consumer companies – that doesn’t seem to have a name or much recognition. It’s a (subtle) trade-off between closing major deals now and| Rich Mironov's Product Bytes
I joined an International all-star group of speakers and workshop leaders for Product at Heart in Hamburg on Sept 11-13. Here's my talk called "Business Cases Are Stories about Money" This was a great 3-day event with a half-day product leadership forum, workshops, and : main conference| Rich Mironov's Product Bytes
(Or How Major Platform Migrations Really Happen) Many companies have replatforming efforts underway. Architectures get old, new kinds of partners or integrations emerge, hard-to-maintain monolithic code gets broken into microservices, acquisitions force integration of dissimilar systems, etc. This is an essential part of the software product business, but fraught with| Rich Mironov's Product Bytes
Discover strategies to align product work with revenue goals, boosting your business's financial success by linking product decisions directly to revenue.| Chisel
This week, Jim Hansen, CPO at Advantive, joins us on the podcast ? to divulge all the ins and outs of successful product management, and everything in between.| Driven
What Is the 5C’s Framework? The 5C’s framework is a strategic management tool that provides a comprehensive analysis of both internal and external factors affecting an organization. This framework assists businesses in understanding their position The post 5 C’s Framework appeared first on Productfolio.| Productfolio
Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue. Or why this distinction is essential to their investors. But when I do product due diligence for SaaS-focused PE/VC firms, it's| Rich Mironov's Product Bytes
Expanding on a recent post (Revenue Goals are Not Company Strategies), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on. This is a recipe for failure: there are no generic product strategies or corporate strategies,| Rich Mironov's Product Bytes
We’re in the Silly Season: companies of all sizes are doing annual planning — intending to lock down 12 months of iron-clad commitments, non-negotiable delivery dates, major organizational changes, and accurate predictions of revenue. In my experience, this is mostly ineffective if it’s done only once a year — especially| Rich Mironov's Product Bytes
Back in October I wrote On Being a Technical Product Strategist, where I discussed the need for someone who focuses on the holistic view of technical product strategy. This person (or more likely group of people) would bring a long history of technical experience, cross-functional work history, and be well connected in the industry - so they can take input from a number of different perspectives and distill it into a product strategy that meets their customer’s needs.| Wes Kennedy
I’ve written a lot about the huge organizational and technical gulf between services companies and product companies. (See this and this and this and this.) At a recent workshop in Christchurch NZ, I spent several hours talking with CEOs about the challenges of changing a company from mostly services| Rich Mironov's Product Bytes