Leaked chats reveal right-wing militia's coordinated efforts to watch AZ ballot boxes
Leaked chats from the American Patriots Three Percent militia reveal how they organized their efforts to monitor ballot drop boxes in Arizona.| Arizona Mirror
In this episode, we discuss the results of our recent research on the sports advertising marketplace and how it has evolved over the year. John Bishop, Erin Firneno and Eric Haggstrom discuss their research findings and implications by addressing these questions: 1. Is it worth it for brands to dedicate so much ad budget on […] The post AP3: Streaming Sports appeared first on Advertiser Perceptions.| Advertiser Perceptions
In this episode, we discuss intellectual property’s value and the opportunities it creates for media companies. John Bishop, Eric Haggstrom and special guest Suzanne Persechino, SVP of Revenue Research at A+E Global Media, address these questions: 1. How does IP help minimize risk and maximize value for publishers and media companies when thinking about reaching […]| Advertiser Perceptions
In this episode, we discuss the impact of AI chatbots and AI summaries on search advertising. Our research shows that roughly half said AI chatbots and search summaries have impacted their search strategy. Tricia Hoff, Lauren Fisher and Nicole Perrin discuss their research findings and implications by addressing these questions: What strategies will advertisers adopt […] The post AP3: AI’s Impact on Search appeared first on Advertiser Perceptions.| Advertiser Perceptions
In advance of the holiday season, we surveyed advertisers on whether they receive gifts from vendors and what, if any, impact gifts have on their advertising investments. This AP3 deep-dives on our survey results and experiences, with Lauren Fisher, Nicole Perrin and Stuart Schneiderman tackling 3 big questions: Based on your personal experiences or the […]| Advertiser Perceptions
In this episode we look at the current state of podcast advertising with fresh insight from Advertiser Perceptions’ latest Podcast Advertising Report. Despite growth in increased ad budgets and momentum around podcast advertising, challenges remain especially around measurement & analytics, including ROI & attribution, as well as finding the right content and hosts to align […] The post AP3: Podcast on Podcast Advertising appeared first on Advertiser Perceptions.| Advertiser Perceptions
In our most recent US CTV advertising report, we found short-form video to be among the top considerations when selecting advertising partners. We wonder if this signals a market opportunity for short-form in general, and creator content more specifically. This AP3 discusses and debates our results with Erin Firneno, Eric Haggstrom and Stuart Schneiderman tackling […]| Advertiser Perceptions
Advertiser Perceptions is excited to share our latest AP3 podcast, where three AP Business Intelligence Analysts explore three key questions. In this episode we look at the current state of identity solutions a few months after Google’s announcement that it would continue to support third-party cookies in Chrome, leaving the choice up to users whether […]| Advertiser Perceptions
Advertiser Perceptions is excited to share the latest AP3 podcast, where three AP Business Intelligence Analysts explore three key questions. In this week’s episode, John Bishop, Nicole Perrin and Eric Haggstrom discuss the latest gaming related results from our Mobile App Advertising report, and implications for gaming advertising investments. To do so, they ask and […] The post AP3: Gaming Advertising – The Next Level appeared first on Advertiser Perceptions.| Advertiser Perceptions
This AP3 discuss the results of a study we did with advertisers on their 2025 back to school and holiday ad investments, with Tricia Hoff, Lauren Fisher and Stuart Schneiderman tackling 3 big questions: What drives the relatively high number of advertisers reporting a decline in spending for display and search this holiday season, as […] The post AP3: Back to School & Holiday Advertising appeared first on Advertiser Perceptions.| Advertiser Perceptions
This AP3 discuss the biggest happenings at Cannes pertaining to media planning, with John Bishop, Lauren Fisher and Eric Haggstrom tackling 3 big questions: Does the continued push for efficiency, increasingly reliant on AI, data, and tech, inadvertently sacrifice effectiveness when considering the end-user/consumer experience? In this next chapter of media planning, where ROI is […]| Advertiser Perceptions
Leaked chats from the American Patriots Three Percent militia reveal how they organized their efforts to monitor ballot drop boxes in Arizona.| Arizona Mirror
