Channel 4 has posted its best-ever day on record for streaming views (October 7th), and reports it was the biggest streamer among commercial broadcasters for 16-34 viewing in September (460million viewer minutes). According to BARB data, Channel 4 streaming viewer minutes grew by 36 per cent year on year in September, putting it ahead of […]| Advanced Television
Research from the BBFC shows that two in five young people (45 per cent) have watched a film or TV series that negatively affected their mental wellbeing. Of those, almost all (97 per cent) said the content had some impact on them with nearly half (46 per cent) saying it stayed with them for a […]| Advanced Television
As Parliament resumes, Canadians are anxious but pragmatic. Business, union, and association leaders face both risks and opportunities in 2025.| Abacus Data
Innovative marketers are shifting gears on how B2B sales are closed by following customer cues to drive faster revenue generation The post The Rise of Contact-Based Marketing appeared first on Ivey Business Journal.| Ivey Business Journal
With 75% of hospitality food waste avoidable, a low-cost behavioural nudge using table cards significantly reduced restaurant diner leftovers.| Cambridge Judge Business School