When Not Scaling Is Your Strategic Advantage
Smallness as a strategic advantage? Gwen Bortner and Tonya Kubo challenge the "bigger is better" myth. Discover premium pricing and more by avoiding scale.| Everyday Effectiveness
Smallness as a strategic advantage? Gwen Bortner and Tonya Kubo challenge the "bigger is better" myth. Discover premium pricing and more by avoiding scale.| Everyday Effectiveness
Owning and running a business can evoke a scarcity mindset. Do you ever find yourself saying anything like this? “I can’t invest in growth right now.” “We have to cut corners to stay afloat. “I’m overwhelmed with everything we have to do.” “I’m worried about the competition taking away our customers.” “I’m afraid to raise […]| Shulamit Ber Levtov
