Siri changed the world 14 years ago. Can it do it again? | Macworld
The company has been struggling to make Siri better for more than a decade now, but now the pressure's on.| Macworld
The company has been struggling to make Siri better for more than a decade now, but now the pressure's on.| Macworld
iPhone sales are important! That’s about as obvious as a dog-bites-man statement can get. This year, early reports suggest sales of the iPhone 17 might be a little better than expected, but there’s no accompanying surge for the iPhone Air. What does it all mean?! On one level, not a lot: Apple’s still going to sell a zillion iPhones, in the end. The profits will roll on. But if you’re a sicko like me (and I will remind you that you are reading this column at a site devoted to Apple-re...| Six Colors
Some products really jump out at me as more impressive and intriguing than others.| Macworld
Tim Cook on stage in Chicago in 2018. Fourteen years ago this month, Steve Jobs resigned and Tim Cook became the CEO of Apple. Given Jobs’s ongoing health issues, Cook’s ascension wasn’t unexpected; he had, in fact, filled the role during Jobs’s multiple leaves of absence. Cook was a familiar face and promised to be a steady hand at Apple, but if there ever was a tough act to follow, it was Steve Jobs. But here we are, living in an era where Cook has now served as Apple CEO longer tha...| Six Colors
20 years later, Spotlight returns to the spotlight on the Mac| Macworld
With a single letter, Apple just took the low-end iPhone in a new direction.| Macworld
