You build a very different style of innovation when your factor in access as a key goal. Africa is producing democratised products that will change the digital world. The post Efosa Ojomo: understanding the cycle of innovation appeared first on NEXT Conference.| frontpage Archives - NEXT Conference
Here’s what leaders should do instead| Education Next
Major weaknesses hold most big companies back.| Harvard Business Review
Marketing executives focus too much on ever-narrower demographic segments and ever-more-trivial product extensions. They should find out, instead, what jobs consumers need to get done. Those jobs will point the way to purposeful products—and genuine innovation.| Harvard Business Review