Information technology is revolutionizing products, from appliances to cars to mining equipment. Products once composed solely of mechanical and electrical parts have become complex systems combining hardware, sensors, electronics, and software that connect through the internet in myriad ways. These “smart, connected products” offer exponentially expanding opportunities for new functionality, far greater reliability, and capabilities that cut across and transcend traditional product bound...| Harvard Business Review
You build a very different style of innovation when your factor in access as a key goal. Africa is producing democratised products that will change the digital world. The post Efosa Ojomo: understanding the cycle of innovation appeared first on NEXT Conference.| frontpage Archives - NEXT Conference
Major weaknesses hold most big companies back.| Harvard Business Review
Marketing executives focus too much on ever-narrower demographic segments and ever-more-trivial product extensions. They should find out, instead, what jobs consumers need to get done. Those jobs will point the way to purposeful products—and genuine innovation.| Harvard Business Review