The Viant-Tubi integration offers new data insights; advertisers can buy sponsored product ads on Gopuff, thanks to TTD; and publishers continue to face traffic woes. The post Mind The CTV Data Gap; TTD Tries Sponsored Listings appeared first on AdExchanger.| AdExchanger
Google’s AI Overviews are reshaping search results. Are featured snippets dead? Learn what this shift means for SEO and website traffic.| Dotin Digital Academy
Walmart had a rocky second quarter, but ad revenue was a bright spot, including Vizio’s data and ads business and the Walmart Connect DSP.| AdExchanger
Salvaging content creators from the coming AI wreckage begins by forcing Google to relinquish its unfair advantage.| TechCentral
For the first time, Netflix cracks Nielsen's top three channels by views on US TV sets. But YouTube is still No. 1.| AdExchanger