By: Katherine Ruane, Director of Strategic Marketing Background Alma Media, one of Finland’s leading media groups, has built its reputation on editorial excellence and sustainable business growth. Its flagship business ... Read more| Mather
By Katherine Ruane, Director of Strategic Marketing at Mather July 3rd, 2025 Across the news industry, publishers are moving beyond rigid paywall rules toward AI-powered systems that adapt in real time to reader behavior. But this shift isn’t about automation for automation’s sake—it’s about buildi| Mather
By: Katherine Ruane, Director of Strategic Marketing May 29th, 2025 Background The Tampa Bay Times in Florida is the largest newspaper in the southeastern United States and a nationally recognized leader in investigative journalism, with multiple Pulitzer Prizes to its name. Known for its commitme| Mather
By Matt Lindsay, President and CEO, and Michael O’Neill, Founder of Sophi at Mather April 8th, 2025 Publishers face a delicate balancing act: growing their subscriber base while maximizing advertising revenue. Yet many still rely on static paywalls that treat all visitors the same, overlooking a c| Mather
