Much of public life is built on the assumption we act honestly with one another and with the state. But self-interest and wider perceptions of corruption and trust might lead to dishonest behaviour. Can we encourage more honesty through a simple nudge? … More Promoting Our Better Angels in Public Life: Can we Nudge People Honest?| Behavioural Public Policy Blog
Guest entry by Lavanya Bhadana “Dilemma that India faced post-independence.” Source:- https://pin.it/5kKaSNaSA Most people believe that decolonisation in India ended in 1947 when the British finally departed Indian shores. But what if independence wasn’t merely about constitutions and flags? True decolonisation involved a reclaiming of the right to define development of our nation by our won people in our […]| Arthashastra
Expert insights on richard shotton's behavioural research masterclass. Data-driven market research and strategic analysi| Vision One Research
A one-size-fits-all approach to nudging can be ineffective, or even backfire. Personalising nudges is a way of recognising and acting upon known heterogeneity across and within groups of people to deliver successful behaviour change. … More How Can We Personalise Nudges?| Behavioural Public Policy Blog
By Jigisha Sharma, Deputy Editor In the age of democracy and ‘Consumer is the Boss’, the power ideally rests in the hands of the citizens and the consumers; and what do we do when we’re dissa…| Arthashastra
If we were asked to list the top 5 reasons behind our success as an agency, our mastery of iteration would surely be one of them. | Conversion