What is an electronic press kit (EPK)? If you’re networking within the music industry, an EPK provides the essential information and assets for someone who is new to your work … Continue reading → The post How to create an electronic press kit (EPK) appeared first on DIY Musician.| DIY Musician
Press coverage is a powerful arm of your music release strategy. Writeups can win you new fans, strengthen your reputation, and create lasting opportunities. That starts with learning to pitch| DIY Musician
In today’s hyper-saturated music world, standing out takes more than talent – it takes bold, innovative marketing. From surprise album drops to immersive fan experiences, these campaigns reshaped how music is shared and consumed. Here are 10 game-changing campaigns that altered the music industry.| BIMM University Blog
Discover the best music distribution services. Compare pricing, royalties & features of Symphonic, DistroKid, TuneCore & more to find your best fit.| Symphonic
As an independent artist, you’re expected to do more than just release great music. You have to think strategically about how to attract, connect with, and retain the fans you gain along the way. Not only that, you have to work to create a clear path that takes someone from just hearing of you to […] The post The Independent Artist Funnel: How to Think Like a Brand appeared first on Symphonic Blog.| Symphonic Blog
The reality is… not every fan is created equal. Some people will stumble across your track on a playlist and move on, while others will keep coming back, saving your songs, and actually buying tickets when you’re in town. In your Spotify for Artists dashboard, these are called your super listeners, aka the ones who go […] The post Everything You Need To Know About Spotify Super Listeners appeared first on Symphonic Blog.| Symphonic Blog
After various leaks of how Spotify is adding new ways for listeners to share songs on Instagram, the company made an official announcement. The post is from Music Ally.| Music Ally
A comprehensive music release strategy can send you scrambling in a few directions to carry out all the aspects of your campaign, from ads to email sends to social posts … Continue reading → The post How to run effective marketing campaigns with Show.co appeared first on DIY Musician.| DIY Musician
Introduction If you want to grow your fanbase and boost your music income, you’ve probably heard the term superfans. These are the die-hard followers who buy your merch, attend your … Continue reading → The post How to convert casual listeners into superfans: Q&A with Dan Goldberg appeared first on DIY Musician.| DIY Musician
Image courtesy Spotify for Artists. Spotify recently shared an article on Super Listeners, confirming what our years of running authentic marketing campaigns has taught us: sustainable success isn’t just about streams, it’s about building a loyal, engaged audience. These “super listeners” make up a small part of your audience (sometimes just 2%) but drive a […] The post Spotify’s New Focus on Active Listeners – Why It Matters & How Rise Can Help appeared first on Rise.| Rise
No longer shall you bend to the whim of the dreaded algorithm. Email goes above and beyond. Here's how to use it to build your fanbase...| Symphonic Blog
Booking shows as an indie artist can be a tough nut to crack, but with the right strategies, you can create opportunities that help you grow your audience and sharpen| DIY Musician
Rise is incredibly excited and proud to share that Henry Cutting, our Head of Business Development, was named one of A2IM (American Association of Independent Music)’z Rising 20 in 2025. As part of A2IM’s 20th anniversary, they launched their inaugural Rising 20: Indie Music Leaders list as a way to recognizing emerging industry talent making […] The post Rise’s Henry Cutting Named A2IM Rising 20 appeared first on Rise.| Rise
Consistency is key – whether you’re marketing music or any other product – active promotion is the unlock to long term success. Why do Subscriptions work? The most successful artists market their music (and catalog) even off-release cycles. By attracting new listeners and fans consistently over time, the impact will be magnitudes greater on release […] The post Subscription Campaigns – Discounted, Forever appeared first on Rise.| Rise
Achieving consistent growth on Spotify and social media requires a strategic, multi-faceted approach. This guide details Rise’s official campaign recommendations for artists serious about building their careers. We’ll cover essential strategies for every goal, including Conversion campaigns to secure pre-saves, Exposure campaigns for playlist pitching, and Social Growth campaigns to expand your fan base on Instagram and […] The post Strategy & Best Practices – The Rise Team’s Pers...| Rise
Don't join cults, kids! Unless their electro-house tunes are bangers, of course... Meets Doomsdaycult, a new artist using Discord well.| Music Ally
Plenty of artists have ended their tours with a homecoming concert, and in a sense that’s exactly what Sailorr is doing with her ‘From Florida’s Finest’ tour this year. In […]| Music Ally
John Wooden, one of the winningest coaches in basketball history liked to say that “failing to prepare is preparing to fail.” With that sentiment in mind, we’ve put together this list of all assets needed to set up your next Rise campaign by platform and goal type. In most cases, you’re able to provide additional […] The post Your Go-To Guide: Assets Needed for Rise Spotify, Instagram, TikTok & YouTube Campaigns appeared first on Rise.| Rise
Interested in learning how to connect with fans at every stage and build a loyal music following? You've come to the right article...| Symphonic Blog
We are excited to announce a significant enhancement to our Exposure campaigns at Rise, designed to provide your music with an even broader reach and greater impact. We understand the importance of getting your tracks heard by the right audience, and our updated pitching strategies are set to deliver just that. New to Rise: Expanded […] The post Expanded Pitching Case Study – Artist Added to 13 Playlists in 1 Week appeared first on Rise.| Rise
Panelists at A2IM’s Indie Week 2025 disucss helping independent artists monetize their social meida. Photo credit A2IM. The Rise team recently attended A2IM Indie Week, a leading event for the independent music industry. We were particularly excited that our Head of Business Development, Henry Cutting, was a featured panelist discussing the critical topic of monetizing […] The post Rise at A2IM Indie Week: Monetizing Social Media for Independent Artists appeared first on Rise.| Rise
In this post, we’ll break down how to go deeper than likes and follows to help you turn casual listeners into loyal supporters...| Symphonic Blog
Over 20,000 tracks are uploaded to Spotify every day. But there are thousands more music listeners waiting to discover their next favorite artist. Here are 10 tips to find your| DIY Musician
We’ve heard your requests to simplify the marketing process. With that we’re excited to introduce our new Song Launch Marketing Packages – designed to simplify your new release strategy, while saving you time and money. Our new Son Launch Packages combine the best of both of our most popular campaigns. These new all-in-one campaigns allow […] The post Simplify Your Release Strategy with Rise’s New Song Launch Package appeared first on Rise.| Rise
Did you know you can create a subscription campaign on any platform with Rise? We offer subscription campaigns on every platform we work with — Spotify, YouTube, TikTok and Instagram. Subscription campaigns are a simpler way to get guaranteed monthly results, and are cheaper than running single campaigns. And with Spotify Exposure Subscriptions, you’ll get […] The post Growth On Autopolit With Rise Subscription Campaigns appeared first on Rise.| Rise
We’re launching our new “Refer-a-Friend” program where you can get rewarded for inviting your musician friends and colleagues to join. Here’s how it works: Tell your friends about Rise. If you know a musician who wants to grow on Spotify, share Rise with them using the referral form: https://rise.la/refer-a-friend/ They start a Spotify campaign. Your […] The post Give A Gift, Get A Gift: Introducing the New Rise Refer-a-Friend Program! appeared first on Rise.| Rise
Want to learn how to build a lasting music career? Here's everything you need to know to create a real strategy and see real results...| Symphonic Blog
Social media is the music marketing equivalent of busking on the street. Contending with shifting algorithms and a constant stream of content is like vying for the attention of passersby.| DIY Musician
Your Spotify artist profile isn’t just a placeholder—it’s your storefront, your press kit, your digital merch table, and your virtual stage all rolled into one. Every day, millions of fans| DIY Musician
It’s no secret that making short-form videos can be a powerful strategy for musicians. Countless artists have used them to grow their fanbase and get more ears on their music.| DIY Musician
As musicians, we spend lots of time thinking about things like the song we just finished writing, the album we’re planning to record, the shows we’ll book, and the platforms| DIY Musician
A lot of work goes on behind the scenes before an independent artist is nominated for a GRAMMY. This year, CD Baby musician and composer Carla Patullo won the 'Best| DIY Musician
How To Use Countdown Pages on Spotify as an Artist| Symphonic Blog
Photo by Rhianonne Stone (@rhianonnestone) Planning Ahead for Success In 2023, I released my debut album, “Romance” — a cinematic neo-soul record with themes of romantic love, inner healing, and| DIY Musician
Did you know that using Spotify's Canvas feature encourages listeners to interact with your song? Spotify’s data backs it up. If your song has a high-quality Canvas video, listeners| DIY Musician
Explore the highlights of 2023 on our DIY Musician Blog. As we wrap up the year, count on DIY Musician to guide you through the highlights and get you ready| DIY Musician
Learn how to find your target audience on Spotify using detailed analytics tools to grow your fanbase. Understand and engage with your listeners effectively.| Symphonic Blog
Trying to get more streams on Spotify, but don't know where to start? Here are some legitimate ways to make it happen in no time...| Symphonic Blog
Not sure if you're ready to try Groover? Here's how this music promotion platform is changing the game for independent musicians...| Symphonic Blog
Whether you operate a commercial recording studio or are an independent musician, a stand-out website will make your business stand out.| Frahm Digital
"Selling out" has long been scrutinized — but music and advertising are undeniably intertwined. Let's debate the best songs in marketing.| Frahm Digital