The video industry is in the middle of a substantial shift. The days of traditional entertainment and the creator economy occupying separate lanes are ending. Creators are expanding beyond social platforms to produce more premium content on SVOD services. Source| MIDiA Research Blog
Take the MIDiA research 2025 Audio Creator survey and have your voice heard. MIDiA Research has long been known for its music creator surveys – and even its video creator surveys. But this year, for the first time ever, we’re turning the spotlight on audio creators with our brand-new 2025 Audio ... Source| MIDiA Research Blog
It is that time of the year again: the annual MIDiA Music Creator Survey is here. Every year, we field this survey to take the pulse of music creators globally, diving into topics such as career aspirations, services and tools used, challenges and hurdles faced, and much more. Source| MIDiA Research Blog
Key insights from this blog: Online radio has a growing audience, with further opportunity to capitalise on what is missing from music streaming We explore why online radio is gaining popularity – covering the elements of loyalty, dynamism, and humanity – and explain how this connects to MIDiA's...| MIDiA Research