Since AI became easy and accessible through ChatGPT, it’s led many of my clients to ask: Is it okay to use AI to create content? The answer: To create content; no. To make sure you haven’t left anything out of your content; yes. As my colleague Harry Semerjian, Principal at Infinium Marketing Group, puts it, … Continue reading "Marketers: Are you using AI to create content? Be careful" The post Marketers: Are you using AI to create content? Be careful appeared first on Crystal Clear Com...| Crystal Clear Communications
Recently, many of my clients seem obsessed with search engine optimization (SEO). Sometimes to the point where they sacrifice good, readable content that will engage their audiences. We all know SEO is important, especially if you’re trying to move up in search engine rankings. We also know that good content is key to engaging your … Continue reading "How do you balance SEO and good content?" The post How do you balance SEO and good content? appeared first on Crystal Clear Communications.| Crystal Clear Communications