The spirit market is growing in China, and mixology has become a trend that’s been popular on social media platforms. The revenue of alcohol sold in supermarkets and convenience stores in China amounts to USD 205.7 billion as of July 2025, compared to the alcohol revenue generated in restaurants and bars, which is USD 119.2 […] This article China’s spirits market: DIY mixology and pre-mixed drinks on the rise is the first one to appear on Daxue Consulting - Market Research and Consultin...| Daxue Consulting – Market Research and Consulting China
Amid the slump, wine sales provided a rare bright spot. VATS liquor store said wine revenue rose 10.96% to RMB 246.7 million (US$34.5 million) in the first half.| Vino Joy News
China’s most valuable liquor maker, Kweichow Moutai, has posted its slowest half-year profit growth since 2015, as rising marketing expenses and mounting receivables signal intensifying pressure on the country’s high-end alcohol market.| Vino Joy News
In this Vino Joy News exclusive, voices from small‑town distributors to leading trade associations reveal how sales have plunged as civil servants ditch their drinks—here’s what’s really happening behind China’s sweeping alcohol ban.| Vino Joy News
At a recent Moutai shareholder meeting, the traditional banquet was replaced with a buffet, and the signature Feitian Moutai was swapped for blueberry juice.| Vino Joy News