On July 1st, 2025, Flagship Advisory Partners co-hosted an event with UBS in London, where Anupam Majumdar, Partner at Flagship, presented on the rising wave of B2B and Office of the CFO SaaS innovation in Europe, highlighting its evolution in relation to the more mature US fintech landscape. We advise viewing the slides via the "PDF" icon button. Some Key Takeaways: B2B payments represent a substantial $135 trillion in volume as of 2023, which is 2.5x larger than the C2B segment. In contrast...| Insight - 2023
Introduction Software platforms (ISVs or SaaS or SW companies) are rapidly expanding into payments and embedded finance, capturing more and more of the fintech value chain. In the U.S. market, we estimate that ISVs (independent software vendors), in various forms, already control 35% of the SMB merchant payments revenue pool. In response, payments service providers (PSPs) are evolving their strategies, increasingly focused on acquiring commerce software to control the full SMB product bundle.| Insight - 2023
The healthcare sector presents a strong opportunity for embedded payments due to its large, stable card volume and growing digital adoption. About 85% of medical providers are now using practice management software. The most mature embedded fintech solutions are e-billing, POS payments, and consumer financing. There is also emerging potential in embedded payouts and business financing.| insights.flagshipadvisorypartners.com
Flagship has analyzed the B2B mobility sector activity levels using press releases of 39 companies from 7 different provider types.| insights.flagshipadvisorypartners.com
The European office of CFO SaaS remains a fertile ground for investments and M&A. Rapid market consolidation across CFO SaaS domains, key regulatory mandates (e.g., B2B E-invoicing) and increased adoption of embedded fintech across SaaS domains makes the space an attractive investment hotbed.| insights.flagshipadvisorypartners.com