Tenjin, a leading mobile measurement platform, is proud to announce it has joined Meta’s Mobile Measurement Partner (MMP) program. This partnership enables Tenjin’s customers to measure and optimize the performance of their mobile app campaigns across Meta’s platforms, such as Facebook and Instagram. Christopher Farm, CEO and Co-Founder at Tenjin, said about the partnership: “Integrating with Meta marks a major milestone in Tenjin’s journey to empower growing mobile publishers. Me...| Business of Apps
In today’s fast-moving app industry, data is the foundation of every successful app. Understanding user behavior, tracking performance, and optimizing marketing efforts are no longer optional — they are essential for growth. With millions of apps competing for user attention, businesses must leverage the right analytics tools to make informed decisions, enhance user experiences, and maximize revenue. At the same time, the app analytics space is more complex than ever. With so many platfor...| Business of Apps