If video marketing isn’t part of your content strategy, you’re missing out on a goldmine of opportunity. As audience preferences shift from text to video content, recordings are increasingly taking over how B2B SaaS businesses communicate with customers and employees. Videos do what mountains of text can’t: They help simplify complex ideas and maintain audience […] The post 12 Video Marketing Trends Reshaping Content Strategy in 2025 appeared first on TechSmith.| TechSmith
Ever wanted to put together a video montage — maybe for onboarding, training, or even an employee’s goodbye party — but stopped in your tracks because you had no idea how to even start? It’s totally normal. But in reality, you don’t need to know how to merge videos, use complicated editing platforms, or even […] The post How To Create Custom Video Montages Without Technical Skills appeared first on TechSmith.| TechSmith
Educators have to build learning environments that work best for their learners. Environments can be fully in-person, online courses only, or a combination of the best of both options. That’s where education shines. A hybrid or blended learning model focuses on video and supports flexibility, accessibility, and student engagement compared to in-person or remote-only learning. […] The post How to Transform Education Through Hybrid Teaching with Video appeared first on TechSmith.| TechSmith
We’ve all struggled with unclear, text-heavy instructions. Long-winded emails, outdated PDFs, and busy Microsoft Word documents can bury information and confuse the reader, which slows everything down for everyone. This becomes an even bigger hindrance when trying to complete complex processes like configuring a new system of logging patient information into an electronic health record […]| TechSmith
You may think that your organization’s knowledge base holds all of the information your team needs to succeed, but that would be wrong. Your team’s most valuable knowledge lives within their brains and daily workflows. Documents and slide decks can only hold so much value, and the team holds the key to the rest. So, […] The post Why Screen Capture Is the Key to Knowledge Transfer appeared first on TechSmith.| TechSmith
You’ve spent time designing training content you’re proud to share with your team. You ask them to check the LMS and then… crickets. A few logins, completed a module or two, but not the kind of enthusiastic participation you were hoping for. So what went wrong? First, know that you’re not alone. Low employee participation […] The post How to Improve Employee Participation in Training appeared first on TechSmith.| TechSmith
Clear communication is the foundation of productive teamwork, especially when your team spans time zones or locations. That’s why screen capture tools are becoming a must-have — team members can share ideas, report issues, and move projects forward without confusion or delay. What began as a tool for content creators and tutorial makers has evolved. […] The post What Are the Benefits of Screen Capture for Collaboration? appeared first on TechSmith.| TechSmith
If you’ve been using CapCut to create videos and suddenly find yourself asking, “Wait… what happened to CapCut?” or “Is CapCut getting banned?”—you’re not alone. As of writing, the ban deadline on ByteDance apps, including TikTok and CapCut, has been extended to June 18th, 2025, but circumstances can change at any time. For many creators, […] The post Top 7 Alternatives To Capcut in 2025 appeared first on TechSmith.| TechSmith