While having a haircut recently, I was reminded of the power of word-of-mouth marketing campaigns. My barber Jacob, a part-time rapper and guitar player, said he doesn’t seek social media coverage to build up his fan base for gigs – he finds offline word-of-mouth more effective. This raises the question of word-of-mouth marketing’s value. The […]| Cutting Edge PR
As a communication professional, you will become more valued when you can contribute to your company’s marketing activities, whether it is about strategies or about contributing to communication aspects of marketing. This is much better than just leaving marketing-related activities totally with marketers. It is especially useful for keeping an eye on marketers who may […]| Cutting Edge PR
The marketing experts at Ewald Consulting share tips and success stories to help make your association's annual awareness event a success. The post Marketing Your Association’s Annual Celebration appeared first on Ewald Consulting.| Ewald Consulting