Tighter margins, shifting shopper priorities and inflation creating profound shift to one of the most reliable growth levers in a retailer's toolkit - loyalty The grocery sector is undergoing a profound shift. Retailers face a triple threat: economic uncertainty, margin pressure and evolving consumer expectations. According to recent forecasts . . . We are really […] The post Tactical loyalty gaining ground as retail pressures mount appeared first on Loyalty Magazine.| Loyalty Magazine
End of sticker books - for one retailer at least German REWE Group is demonstrating the power of short term promotions when included within a long term loyalty program with its latest app-only offering. Gone are the day of stickers on cards (for REWE shoppers at least . . . We are really sorry to […]| Loyalty Magazine
Evolving customer expectations and tough trading environment challenge retailers It will surprise no-one that customers are expecting more from their loyalty programs, or that these are failing to deliver. What is concerning from a new study is that programs are ignoring the divide between customer wants . . . We are really sorry to say […] The post More forks in the road for retail loyalty as programs fall behind appeared first on Loyalty Magazine.| Loyalty Magazine
New four tier program “looks beyond purchases” Seven years after the former loyalty programme A-List was discontinued, ASOS has launched a new program with the same principle: Reward with experiences, priority alerts for collections and early access to sales. “Our customers want to engage with Asos . . . We are really sorry to say […]| Loyalty Magazine