The car buying journey has gone digital. Over 95% of today’s vehicle shoppers begin their search online, turning to YouTube and Over-The-Top (OTT) streaming platforms for reviews, comparisons, and research before ever visiting a dealership. This shift gives auto dealers a powerful chance to engage in-market audiences where attention is already focused—on mobile devices, laptops, […] The post How Car Dealerships Can Use OTT and YouTube Ads to Drive Test Drives appeared first on Propellan...| Propellant Media
La Bonne Vache, “The Good Cow,” will have its grand opening on Wednesday, Jan. 31, at the corner that held the beloved Booeymonger for 50 years. The renovated| The Georgetowner