Dairy-free ice cream brand So Delicious presented “The Pint of No Return,” an activation shaped like a giant ice cream pint, at Lollapalooza this year where inside the giant pint, the chilly activation offered an immersive elevator experience, product samples, photo ops, and more. Check out BizBash’s round up of top activations from this year’s... The post ‘The Pint of No Return’ Turns Up in BizBash’s Top Lollapalooza Activations for 2025 appeared first on Inspira Marketing.| Inspira Marketing
Last week, Campaign US covered how brands stole the spotlight at the four-day festival, including Inspira's very own immersive experience with So Delicious Dairy Free! The post Campaign US Covers ‘The Pint of No Return’ at Lollapalooza appeared first on Inspira Marketing.| Inspira Marketing
Chicago was hot. So Delicious was colder. For four days at Lollapalooza, the plant-based brand took over a corner of Grant Park with ‘The Pint of No Return,’ a multi-sensory experience designed to shift long-held perceptions about dairy-free and offer overheated festivalgoers a place to cool off.| Inspira Marketing