INBOX INSIGHTS: Organizational Assessments, 2025 Hiring Demand by Industry (2025-08-27) :: View in browser 👉 Pre-register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The Organizational Readiness Assessment That Actually Works I want to tell you a story about one of my more spectacular failures. [...]Read More... from INBOX INSIGHTS, August 27, 2025: Organizational Assessments, 2025 Hiring Demand by Industry| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Common Leadership Mistakes, AI Beauty Standards (2025-08-20) :: View in browser 👉 Pre-register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 A Common Leadership Mistake Earlier this year, I watched a CEO confidently tell the company at the all-hands meeting that their AI [...]Read More... from INBOX INSIGHTS, August 20, 2025: Common Leadership Mistakes, AI Beauty Standards| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Why Soft Skills Aren’t Soft, AI and Jobs (2025-08-13) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Why “Soft Skills” Aren’t Soft Here’s a story that perfectly illustrates a much bigger problem we need to talk about. [...]Read More... from INBOX INSIGHTS, August 13, 2025: Why Soft Skills Aren’t Soft, AI and Jobs| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: T-Shaped Marketers, Dataset Validation (2025-08-06) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Why Being a T-Shaped Person Matters More Than Ever Last week marked exactly 10 years since I started working with Chris. Ten years. Yikes, [...]Read More... from INBOX INSIGHTS, August 6, 2025: T-Shaped Marketers, Dataset Validation| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: AI Integration, Google Tag Gateway (2025-07-30) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Where to Start with AI Integration Last month, I watched a friend’s team spend three weeks trying to connect their new lead scoring [...]Read More... from INBOX INSIGHTS, July 30, 2025: AI Integration, Google Tag Gateway| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Using AI for KPIs, Which AI Models to Use Part 2 (2025-07-23) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Using AI for KPIs A reader recently asked us: “How might you use AI in the process [...]Read More... from INBOX INSIGHTS, July 23, 2025: Using AI for KPIs, Which AI Models to Use Part 2| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: AI Beefs, Which AI Models to Use (2025-07-16) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 AI Beefs: What’s Really Grinding Our Gears So there I was last week, sitting at my desk working on slides for [...]Read More... from INBOX INSIGHTS, July 16, 2025: AI Beefs, Which AI Models to Use| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Is AI Use Cheating, Context Engineering (2025-07-09) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Are We Cheating When We Use Generative AI? Last month, I was deep in the weeds developing our AI-Ready Marketing Strategy Kit [...]Read More... from INBOX INSIGHTS, July 9, 2025: Is AI Use Cheating, Context Engineering| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Wishing You a Happy and Safe Fourth (2025-07-02) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Keep it Simple, Keep it Fun: Your Last-Minute Guide to a Flawless 4th of July BBQ No hard sell this week. [...]Read More... from INBOX INSIGHTS, July 2, 2025: Wishing You a Happy and Safe Fourth| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: When AI-First Goes Wrong Part 5, Why AI Can’t Do Math (2025-06-25) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The Organizational Behaviors That Separate AI Success Stories from AI Disasters If you’re just joining us, catch [...]Read More... from INBOX INSIGHTS, June 25, 2025: When AI-First Goes Wrong Part 5, Why AI Can’t Do Math| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: When AI-First Goes Wrong Part 4, Helping AI Read Text with Markdown (2025-06-18) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 How to Build AI Partnerships That Actually Work: Your Implementation Roadmap If you missed our analysis [...]Read More... from INBOX INSIGHTS, June 18, 2025: When AI-First Goes Wrong Part 4, Helping AI Read Text with Markdown| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: When AI-First Goes Wrong Part 3, Speakability and Text to Speech AI (2025-06-11) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 When AI-First Goes Spectacularly Wrong – Part 3 If you missed Part 2 on why smart [...]Read More... from INBOX INSIGHTS, June 11, 2025: When AI-First Goes Wrong Part 3, Speakability and Text to Speech AI| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: When AI-First Goes Wrong Part 2, Changing Data Languages (2025-06-04) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 When AI-First Goes Spectacularly Wrong – Part 2 If you missed Part 1 on Duolingo’s communication disaster, you can [...]Read More... from INBOX INSIGHTS, June 4, 2025: When AI-First Goes Wrong Part 2, Changing Data Languages| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: When AI-First Goes Wrong, Using AI on Your Dark Data (2025-05-28) :: View in browser 👉 Our Unofficial Guide to the LinkedIn Algorithm has just been updated with brand new information! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 When AI-First Goes Spectacularly Wrong: Part 1 Last week, we talked [...]Read More... from INBOX INSIGHTS, May 28, 2025: When AI-First Goes Wrong, Using AI on Your Dark Data| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Fear-Based Management Failures, Economic Indicators (2025-05-21) :: View in browser 👉 Our Unofficial Guide to the LinkedIn Algorithm has just been updated with brand new information! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Leading With Fear Is Not Leadership I posted about this on LinkedIn this week, but it [...]Read More... from INBOX INSIGHTS: Fear-Based Management Failures, Economic Indicators (2025-05-21)| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Strengthening Your Foundation, Ethics in AI (2025-05-14) :: View in browser 👉 Check out our new free, automated AI newsletter of weekly AI news you should care about! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Strengthening Your Foundation I was taking a strength class over the weekend where the [...]Read More... from INBOX INSIGHTS, May 14, 2025: Strengthening Your Foundation, Ethics in AI| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: AI Integration Strategy Part 5, Sustainability in AI (2025-05-07) :: View in browser 👉 Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here as an MP3. Approaching AI Integration Strategically – Part 5: Now What? Putting It All Together A marketing [...]Read More... from INBOX INSIGHTS, May 7, 2025: AI Integration Strategy Part 5, Sustainability in AI| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: AI Integration Strategy Part 4, Marketing Job Market Demand (2025-04-30) :: View in browser 👉 Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here as an MP3. Approaching AI Integration Strategically – Part 4: Measurement Framework In Part 1 of [...]Read More... from INBOX INSIGHTS, April 30, 2025: AI Integration Strategy Part 4, Marketing Job Market Demand| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: AI Integration Strategy Part 2, Survivorship Bias in AI (2025-04-16) :: View in browser 👉 Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here. Approaching AI Integration Strategically – Part 2: The 5P Framework Last week, I found myself in a [...]Read More... from INBOX INSIGHTS, April 16, 2025: AI Integration Strategy Part 2, Survivorship Bias in AI| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: AI Integration Strategy Part 1, AI Prompting Frameworks (2025-04-09) :: View in browser 👉 Pre-order our new course, Generative AI Use Cases for Marketers! Watch This Newsletter Approaching AI Integration Strategically – Part 1 The pressure to adopt AI is everywhere, but rushing in without a strategy is like me trying to walk [...]Read More... from INBOX INSIGHTS, April 9, 2025: AI Integration Strategy Part 1, AI Prompting Frameworks| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: Failing Up, AI Stability vs. Capability (2025-04-02) :: View in browser 👉 Pre-order our new course, Generative AI Use Cases for Marketers! Watch This Newsletter 📺 Click/tap to see the video on YouTube Why Failing Up is a Business Liability in the AI Era We’ve all been there. You’re sitting in yet another meeting [...]Read More... from INBOX INSIGHTS, April 2, 2025: Failing Up, AI Stability vs. Capability| Trust Insights Marketing Analytics Consulting