Hotels often rely on blanket discount codes to spark bookings, but these offers rarely resonate with high-value guests. Instead, they attract low-spending visitors who deliver minimal long-term revenue. Today’s travelers expect more: personalization, recognition, and incentives that reflect their loyalty. Guests who feel noticed are far more likely to return, spend more, and recommend your The post Ditch Discount Blasts and Reward High-Value Hotel Guests appeared first on Revfine.com.| Revfine.com
With marketing messages bombarding consumers across every channel, relevance is everything. People are increasingly immune to generic outreach. Research shows 81% of customers prefer to engage with companies that offer a personalized experience, both in-person and across digital channels. For hotels, segmentation is the key to delivering this level of personalization. By dividing a big The post Guest Segmentation Is Failing Hotels: 5 Specific Ways to Do Better with Available Data appeared fir...| Revfine.com