AI ROI & Cost: Getting Beyond the Hype | Egen | TFiR
Glenn Russell of Egen explains how to measure AI ROI, why TCO is rising even as tokens get cheaper, and why small, low-risk pilots are the smart starting point.| TFiR
Egen’s Glenn Russell reveals how workflow-first design and Gemini AI transformed customer outreach for a major financial enterprise. The post How Egen Helped a Financial Enterprise Scale Customer Outreach Using AI — Glenn Russell appeared first on TFiR.| TFiR
Glenn Russell of Egen explains how to measure AI ROI, why TCO is rising even as tokens get cheaper, and why small, low-risk pilots are the smart starting point.| TFiR
Glenn Russell of Egen explains why many AI projects fail, the role of people and integration in success, and how enterprises can build real value with agent-based AI.| TFiR
