If you’ve been in sales, marketing, or recruitment on LinkedIn for more than five minutes, you’ve probably heard someone brag about their Social Selling Index (SSI) score. But what is it really? Why does it matter? And most importantly, how do you actually improve it? In this guide, we’ll break down exactly how SSI works, […] The post The Complete Guide to LinkedIn’s Social Selling Index (SSI), and How to Maximize It appeared first on Heyou.| Heyou
In the dynamic world of B2B sales, staying ahead of the curve is no small feat. You got to keep learning and get inspired by the best. I’ve gathered this list of top sales influencers, but not just “influencers” but those who have dedicated their careers to mastering the art of selling, building successful businesses, […]| Heyou
TL;DRLinkedIn personal branding = clarity of niche + consistency of message + authenticity of voice. Optimize your profile, post valuable content, engage genuinely, and measure what works. Over time, this visibility compounds into trust, leads, and real business opportunities. Why LinkedIn Personal Branding Matters LinkedIn passed 1.1 billion users in 2025, up from ~930 million […] The post LinkedIn Personal Branding: How to Stand Out appeared first on Heyou.| Heyou
I saw it happen in real time, and it wouldn’t surprise you but I’ll tell you anyway: a customer we’d been courting for months had been politely engaged but not really moving forward. Then, my CEO commented on the prospect’s LinkedIn post, (Not a “nice post!” comment, but a thoughtful insight). Two minutes later, the […] The post Top Social Selling Tools for 2025: Build Trust, Visibility, and Sales appeared first on Heyou.| Heyou
Can Career & Parenthood Go Together? In the past few months, I’ve had conversations with so many brilliant women about their careers. Every single one of them felt stuck. Unhappy. Underpaid. Underutilized. But when I asked, “So what’s next?”, the answer was almost always the same:“Now’s not the right time to make a change.”Why? Family […]| Heyou
