Your studio just spent a fortune acquiring a new player. You celebrated as they downloaded your game, completed the tutorial, and played for a solid 20 minutes. The next day? Silence. Day three? Nothing. Sound familiar? It’s the multi-billion-dollar heartbreak of the mobile gaming industry. UA costs are rising, yet player churn remains brutally high. […] The post Retargeting in Mobile Gaming: How to Win Back Players and Boost LTV in 2025 first appeared on AppSamurai.| AppSamurai
Hybrid monetization isn’t just a trend — it’s a structural shift in mobile gaming. Recent industry data reveals that nearly 72% of developers now combine multiple revenue streams, moving beyond the binary choice of IAP or IAA. This pivot reflects a growing sophistication in understanding player behavior: not every user will pay, but every user […] The post Maximize LTV with Hybrid Monetization: Lessons from Top Mobile Games first appeared on AppSamurai.| AppSamurai
AppSamurai: A recent report you shared shows a 10% jump in in-game events in just one quarter. How do you see this acceleration shaping player engagement, and| AppSamurai
