U.S. adults want to stay current with what’s happening in the local market. For many consumers, the local broadcast TV news delivers what they are looking for. The good news is consumers are receptive to local TV ads during news programs. - Sales Intelligence | Marketing Research | Sales Hiring | Credibility | Sales Enablement|
SalesFuel®, in partnership with BIA Advisory Services, has released the results of the 2025 State of Media Sales™ Survey, revealing that 58% of media sales managers are either very or somewhat optimistic about revenue growth in 2026. Now in its 13th year, the study provides a detailed look into the outlook, priorities, and challenges facing media sales professionals across the U.S. Conducted in August of this year, the survey gathered insights from 540 self-reported media sellers and manag...|
Download this free data-based special report that provides the latest insight on how media sellers view, use and leverage AI in sales| salesfuel.com
