Most of the founders have a great gut feeling for what their product needs as the next best step in the journey, but often have a limited understanding of how video marketing plays out as a system. Dear founder – this is our message to you. You don’t need any video. You need strategy, with […] The post What Kind of Video Should I Make as a Startup Founder? appeared first on Zelios.| Zelios
From creating product demos for your SaaS product launch, building a library of training videos or kickstarting your ads with punchy 1 minute commercial script – video script writing is your starting point for building strategic video content. But unlike the almost entirely text based content like blog posts and emails – video scripting is […] The post How to Write a Video Script: 10 Practical Tips from the Experts appeared first on Zelios.| Zelios
Right now, as you’re reading this, companies across the globe are discovering something that could revolutionize how fast their employees learn. And it’s not some fancy new software or expensive consultant. It’s something so simple, you’ll probably kick yourself for not thinking of it first. Here’s what happened: Some smart researcher at Wyzowl decided to […] The post 11 Instructional Video Examples from Different Industries appeared first on Zelios.| Zelios
Animation in advertising is one of those most appreciated tools, allowing for the creation of lasting and engaging concepts. While launching a product, explaining a service or enhancing the value of a brand, animated video adverts can therefore provide scope to display your story in ways that conventional media cannot. How Brands Can Benefit from […] The post 5 Ways Brands Can Use Animation in Advertising (+ Examples) appeared first on Zelios.| Zelios
It is no longer nice but absolutely essential for employer branding to woo the brightest talents in any organization amidst this stiff competitive job market. With 86% of the job seekers qualifying application forms only after going through the company culture, organizations have to effectively replicate their exclusive work environments. Video has become one of […] The post 10 Best Examples of Creative Employer Branding Videos appeared first on Zelios.| Zelios
Here at Zelios, after helping startups hit the ground running, SMBs scale their offerings with effective videos, and huge Enterprises keep their content fresh and on-brand – we now have noticed some patterns that elevate video from a good to have thing, and just a piece content – towards a high performing piece of marketing […] The post What Makes a Video Perform? Lessons from 100+ Projects appeared first on Zelios.| Zelios
Every amazing and high performing video, whether it’s an explainer, or a promo format, starts the same way: not with animation, or design – but with total understanding and alignment. And here at Zelios, after delivering over 1000+ different video assets of all formats, shapes and sizes across SaaS, AI and other tech-driven brands – […] The post Our Agency’s Internal Checklist for Launching Any Video Project appeared first on Zelios.| Zelios
In an environment fast turning with the tides of digital marketing, product promotion video becomes an essential weapon in any company’s arsenal. The most advanced SaaS companies realize that if you strategically place these conversion-oriented videos at crucial points in the customer’s journey, then suddenly they become an important factor in who gets the customer […] The post Top 10 Best Product Promo Videos of All Time appeared first on Zelios.| Zelios
Explainer video vs. demo video: Do you know the difference? This guide breaks down which video your SaaS needs to attract and convert customers effectively.| Zelios