The Evolution of Consumer Behavior in the Digital Age - Woblogger
In today's rapidly changing world, where technology seems to advance at lightning speed, it's no surprise that consumer behavior has also undergone a| Woblogger
In today's rapidly changing world, where technology seems to advance at lightning speed, it's no surprise that consumer behavior has also undergone a| Woblogger
Amazon remains by far the largest online shop in Germany, ahead of local players Otto and Zalando. This is shown in a new top 1,000 ranking by retail institute EHI and ECDB. The combined revenue of the thousand top sellers was 3.8 percent higher last year compared to the year…| Ecommerce News
Lynda Decker on why potential professional services clients are not behaving like B2B buyers anymore. They're behaving like consumers. The post From Peacocking to Proving: What Legal Marketers Can Learn from B2C appeared first on PRINT Magazine.| PRINT Magazine
The retail holiday season is essentially here. Merchandise is in transit, promotional calendars are set...| Cordial
A survey by the European Food Safety Authority (EFSA) has revealed how much people are aware of and pay attention to food safety. EFSA conducts the survey every three years. This year it includes the 27 EU member states and seven EU candidate countries. Eurobarometer fieldwork in March and April... Continue Reading| Food Safety News
Only 14.77 of online shoppers return to an online store to place a second order. And even less customers become regular customers.| Ecommerce News
Online consumer spending in Europe grew by 7 percent last year, reaching 819 billion euros. For this year, industry associations Ecommerce Europe and EuroCommerce expect another 7 percent growth. Online spending is growing particularly strongly in Eastern Europe. The European E-commerce Report 2025 inventories and analyzes online sales in 38…| Ecommerce News
In the first half of the year, consumers in the Netherlands spent more than 17 billion euros online. This was a decline of 1 percent.| Ecommerce News
FuboTV Inc. and The Walt Disney Company announced a definitive agreement in January 2025 to combine Disney’s Hulu + Live TV business with Fubo, creating a combined subscriber base exceeding 6.2 million in North America. FUBO stock soared 5x following the announcement and with clickstream data we can evaluate the merits of the transaction and […] The post Combined FUBO TV Business Challenged with User Growth appeared first on Datos.| Datos
Real-world, high-quality data is the backbone of smart business decisions. We live in an age where every digital move is trackable. When captured (and appropriately anonymized and privacy-secured), this data can provide a stream of signals that are gold dust for businesses. This is clickstream data. It opens up a world of invaluable insights into […] The post Clickstream 101: How to find a reliable clickstream provider appeared first on Datos.| Datos
What are vector embeddings? Whether you’re searching on Google or Amazon, talking with a voice assistant, using ChatGPT, letting Spotify suggest your next song, browsing Pinterest for inspiration, or translating a sentence with Google Translate; you’re interacting with systems powered by vector embeddings. To be effective, these systems must be able to interpret intent and […] The post Vector Embeddings and Vector Search: A Deep Dive appeared first on Datos.| Datos
The video platform YouTube has become an integral part of our daily digital consumption, with 11.7 billion visits a month in the United States alone. Launched in 2005, YouTube was acquired in 2006 by Google for US$1.65 billion. Since then it has grown into the second-largest social network in the world, second only to Facebook. […]| Datos
For decades in the United States, the name Hershey has been synonymous with chocolate. From the iconic foil-wrapped Hershey’s Kiss to the chocolate syrup for milk or ice cream, the company’s offerings have been enjoyed by generations of consumers. Over its long history Hershey has found dozens of ways to keep innovating with chocolate and other sweet treats—different brands, flavors, sizes, packaging, and products—and taken them to other geographic regions. In the past few years, howe...| Harvard Business Review
Most online sellers in Türkiye use only one marketplace to sell their products. This makes them highly dependent on the algorithms.| Ecommerce News
Gen Z consumer trends in 2025: Discover how digital habits and eco-values shape buying decisions. Stay informed on what drives Gen Z today. The first generation that doesn’t remember life before smartphones is now the driving force of consumer markets. Born between 1997 and 2012, Gen Z holds $360 billion in purchasing power in 2025-yet […]| Penfriend ai
Delivering superior customer experience (CX) is a mandate that now extends well beyond the bounds of customer service, support, sales, or IT departments. It requires a cultural shift that emphasizes pervasive information sharing and intent analysis across the enterprise. Executives not fully immersed in CX leave their organizations open to churn and reduced market presence. Executives across all domains need to step up and lead their organizations’ CX efforts in order to survive.| Harvard Business Review
From February through July, Shein served an average of 145.7 million European shoppers per month. That is an increase of 15.2 million users.| Ecommerce News
The Brain Science Behind Successful Marketing written by John Jantsch read more at Duct Tape Marketing Catch the Full Episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Michael Aaron Flicker, founder and CEO of ZenoSci Ventures and co-founder (with Richard Shotton) of the Consumer Behavior Lab. Michael shares insights from their new book, “Hacking the Human Mind: The Behavioral Science Secrets Behind 17 of […]| Duct Tape Marketing
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Importance of buyer personas in marketing. How to create detailed customer avatars to make informed decisions and effectively qualify leads?| Clepher
In a trade hall packed with natural food startups and plant-based hopefuls, the mushroom drinks were among the first to sell out. Odyssey’s lion’s mane “cold brew” disappeared before lunch. Popadelics’ truffle-dusted shiitake chips were gone by midday. And when the Natural Products Expo West wrapped for the year, trend watchers were left with one […] The post The Consumer Appetite Fuelling a Mushroom Revolution in Grocery. appeared first on Kadence.| Kadence
Every second, a huge amount of content competes for our attention—news feeds refresh, notifications alert us, and videos play automatically before we can skip them. People aren’t just scrolling through; they’re avoiding, filtering, and tuning out. This overload of information has made our attention very valuable. Recent studies indicate the average human attention span has […] The post How Market Research is Adapting to the Attention Economy. appeared first on Kadence.| Kadence
The fastest way to read the economy might be through a grocery receipt. In the United States, a staple as simple as frozen pizza has become a financial strategy, signalling how households manage cost, comfort, and consistency. And the US isn’t alone. Across markets, pantry staples are doubling as economic sensors. In the UK, a […] The post What the Grocery Aisle Tells Us About the Global Economy. appeared first on Kadence.| Kadence
In a trade hall packed with natural food startups and plant-based hopefuls, the mushroom drinks were among the first to sell out. Odyssey’s lion’s mane “cold brew” disappeared before lunch. Popadelics’ truffle-dusted shiitake chips were gone by midday. And when the Natural Products Expo West wrapped for the year, trend watchers were left with one […] The post The Consumer Appetite Fueling a Mushroom Revolution in Grocery. appeared first on Kadence.| Kadence
Every second, a huge amount of content competes for our attention—news feeds refresh, notifications alert us, and videos play automatically before we can skip them. People aren’t just scrolling through; they’re avoiding, filtering, and tuning out. This overload of information has made our attention very valuable. Recent studies indicate the average human attention span has […] The post How Market Research is Adapting to the Attention Economy. appeared first on Kadence.| Kadence
The fastest way to read the economy might be through a grocery receipt. In the United States, a staple as simple as frozen pizza has become a financial strategy, signaling how households manage cost, comfort, and consistency. And the US isn’t alone. Across markets, pantry staples are doubling as economic sensors. In the UK, a […] The post What the Grocery Aisle Tells Us About the Global Economy. appeared first on Kadence.| Kadence
Remember when “Dear Valued Customer” felt personal? Fast forward to 2025, where consumers scroll past... The post The evolution of personalized marketing: What consumers really want in 2025 appeared first on Cordial.| Cordial
How urban planning, transport, and architecture shape life in Brazil, China, and Germany — and what they reveal about culture and equity.| { design@tive } information design
Great dashboards don’t just display data—they drive action. Whether it’s tracking fitness, managing projects, or learning new skills, the best dashboards use behavioral science to go beyond numbers. They tap into user psychology to inspire engagement and ensure every user feels progress. Explore real-life examples that got it right. The post How to Create Dashboards That Boost User Engagement appeared first on BehavioralEconomics.com | The BE Hub.| BehavioralEconomics.com | The BE Hub
While many brands have committed to circularity, few have consistently executed at scale, Kearney’s annual circular fashion index found.| Sourcing Journal
Kearney data report finds the ‘resilient consumer’ has moved from optimization to the brink of sacrifice.| WWD
A check- in conversation with Ethan Soloviev, Chief Innovation Officer at HowGood, about how regenerative agriculture is truly taking off, its position within large food and agriculture companies, and whether we risk watering it down or falling into greenwashing (Spoiler: Surprisingly, we’re doing a lot about it!). We also get an update on HowGood—they’re doing well and focusing more on nutrient density-, plus, we talk about Regen House, which is revolutionizing the way good food foster...| Investing in regenerative agriculture
Uncover the psychological factors that drive buying motivations and how to use them to boost your sales.| Pixc
In the United Kingdom, 46 percent of online shoppers feel overwhelmed by the amount of options and information on retail websites.| Ecommerce News
Explore the future of retail in 2025 digital retail. Discover trends, challenges, and insights from industry leaders.| CommerceNext
How can you know if your experiential event was a success? With marketing logistics metrics. See how data is unbiased proof of what works and what doesn't.| MOGXP LLC
Super Bowl LIX From Tailgates to Retail Trends By Dr. Martin Block, Professor Emeritus, Northwestern University, Retail Analytics Council Executive Summary: The Super Bowl continues to hold a significant place in American culture, rivaling major holidays such as Father’s Day and Halloween in terms of participation. The 2025 survey by Prosper Insights & Analytics highlights […]| Medill Spiegel Research Center
AI’s Rapid Growth Limited to the Young and Affluent; Trust and Privacy Issues Remain By Dr. Martin Block, Professor Emeritus, Northwestern University, Retail Analytics Council Executive Summary: Generative Artificial Intelligence (AI) is transforming how consumers and businesses interact with technology, offering new opportunities for personalization, efficiency, and creativity. A recent survey by Prosper Technologies provides […]| Medill Spiegel Research Center
Rewards are powerful tools to engage members -- as long as they don't take to long and too much work to earn.| blog.accessdevelopment.com
Brands must innovate or renovate as bold choices reshape industries while playing it safe risks irrelevance. % Curion Insights| Curion Insights
With 16.3 million monthly users, Temu is more popular in Germany than anywhere else in the European Union. Shein generates most revenue here.| Ecommerce News
Customers in Poland expect real pro-ecological actions and social commitment from online stores, according to the Chamber of Digital Economy in a new report. According to the government agency, Poland offers a lot of potential for foreign ecommerce companies but is an “extremely demanding” market.Polish consumers expect not only competitive…| Ecommerce News
Plan your perfect holiday season with our 2024 trends calendar. Find the best gifts, decor, and party ideas.| Blog
In today’s retail landscape, customers expect a seamless shopping experience that spans both digital and traditional channels. The convergence of these experiences has made omnichannel strategies a crucial focus for businesses aiming to meet evolving consumer demands. At the 2024 CommerceNext Growth Show, industry leaders from Tapestry, Sephora, Lowe’s and Bluecore shared their insights on […]| CommerceNext
Consumer behavior is the study of the processes the consumer goes through while selecting, buying, using or disposing products.| Retail Dogma
Discover the secrets of thriving in niche markets. Learn how to analyze consumer behavior and adapt your products or services to meet their unique needs.| Azura – Think Brighter
The store's atmospherics - design, vibe, lighting, sounds, interiors, and the store's layout guide consumer purchases and directly affect a store's ability to cater to its buyers. I explain the multi-sensory experience of a store and layout formats with their practical and psychological benefits.| Cognition Today
Breaking down the two most widely-used theories for understanding human psychology and what they mean for brand building. Many agencies’… The post Using human psychology for successful CPG food branding first appeared on Insights & Appetites.| Insights & Appetites
In the fast-paced world of retail, discounts have become a powerful tool for enticing consumers and driving sales.| RetailWire
Customer satisfaction is at its lowest point in the past two decades. Companies must focus on 10 areas of the customer experience to improve satisfaction without sacrificing revenue. The authors base their findings on research at the ACSI — analyzing millions of customer data points — and research that we conducted for The Reign of the Customer : Customer-Centric Approaches to Improving Customer Satisfaction. For three decades, the ACSI has been a leading satisfaction index (cause-and-eff...| Harvard Business Review
Reprint: R0312C Companies spend lots of time and money on complex tools to assess customer satisfaction. But they’re measuring the wrong thing. The best predictor of top-line growth can usually be captured in a single survey question: Would you recommend this company to a friend? This finding is based on two years of research in which a variety of survey questions were tested by linking the responses with actual customer behavior—purchasing patterns and referrals—and ultimately with com...| Harvard Business Review
