Transformers take static vector embeddings, which assign single values to every token, and expand their context, nearly simultaneously as they process the context of every other word in the sentence. But who cares, let's listen to a pop song!| The Content Technologist
This blog was originally featured in the July 16th, 2025 newsletter found here: INBOX INSIGHTS, July 16, 2025: AI Beefs, Which AI Models to Use AI Beefs: What’s Really Grinding Our Gears So there I was last week, sitting at my desk working on slides for our AI Kit course, and I thought, “You know [...]Read More... from AI Beefs| Trust Insights Marketing Analytics Consulting
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about project management and the software development lifecycle, with a [...]Read More... from So What? A live recording of Marketing Over Coffee| Trust Insights Marketing Analytics Consulting
This post was originally featured in the May 28th, 2025 newsletter found here: INBOX INSIGHTS, May 28, 2025: When AI-First Goes Wrong, Using AI on Your Dark Data When AI-First Goes Spectacularly Wrong: Part 1 Last week, we talked about why leading with fear doesn’t make you a leader. If you missed that issue, you can [...]Read More... from When AI-First Goes Wrong| Trust Insights Marketing Analytics Consulting
Don’t just create content, create impact. Learn the essential steps to build a robust content marketing strategy that drives traffic, generates leads, and establishes your brand’s authority from scratch. Creating Your Content Marketing Strategy From Scratch In the bustling digital landscape of Makati City and beyond, merely having a website or social media presence isn’t […]| Marketing Smartly
Media Effects Theory Practice| Media Studies
Media Effects Theory| Media Studies
'Inside Out 2' just had a HUGE opening weekend and broke some records!| the disney food blog
Blog ideas can come from anywhere, and today I’m enjoying the fact that I got two blog ideas from one episode of the YouTube talk show Hot Ones. In addition to sparking a blog about presentations, Conan O’Brien also inspired me to write about why it can be risky to rename your product. O’Brien has … Continue reading "Before you rename your product, think about your audience" The post Before you rename your product, think about your audience appeared first on Crystal Clear Communications.| Crystal Clear Communications
Marketers spend a lot of time trying to figure out how to reach their target audience. Will they read a newsletter, will they click on an ad, do they use LinkedIn? So, we research the average open and click-through rates on different types of digital assets. Here’s an idea: Why don’t we just ask our … Continue reading "Marketers: Let your audience tell you how to market to them" The post Marketers: Let your audience tell you how to market to them appeared first on Crystal Clear Communic...| Crystal Clear Communications
I didn’t set out to write a blog on how actress and producer Viola Davis can help you reach your audience. I set out to watch an episode of the YouTube talk show Hot Ones. If you’re not familiar with the show, the host interviews celebrities as they eat a series of hotter and hotter … Continue reading "Viola Davis on how to reach your audience" The post Viola Davis on how to reach your audience appeared first on Crystal Clear Communications.| Crystal Clear Communications
The Golden Rule: Respect Your Audience. Have you ever attended a presentation where the speaker said something like, “Let’s see… what does my next slide say?” Or where the speaker actually read word-for-word what was on their slides? Unfortunately, I’ve witnessed countless speeches where these or similar scenarios occurred. And it really bugs me! Here’s … Continue reading "The Golden Rule of Speaking: Respect Your Audience" The post The Golden Rule of Speaking: Respect Your Audi...| Crystal Clear Communications
How to define your ideal audience? Knowing your audience is important for any writer or marketer. Below, we’ll look at defining your ideal audience so can better aim your efforts toward a successful marketing and content campaign.| Woblogger
Discover top PowerPoint design services that can enhance your presentations and engage your audience. Read our guide to find the perfect fit for your needs!| Presentation Geeks
IN CLEAR FOCUS: John Gargiulo, founder and CEO of Airpost.ai, explores how AI is revolutionizing video ad creation for brands. With 400,000+ UGC clips and advanced computer vision, Airpost enables professional video ads at scale. John discusses the shift from static to dynamic content, maintaining authenticity in AI-generated ads, and why he believes AI agents … AI-Powered Video Ad Creation with John Gargiulo Read More » The post AI-Powered Video Ad Creation with John Gargiulo appeared fir...| Bigeye Agency
IN CLEAR FOCUS: Explore inclusive marketing with expert insights on cultural nuance, representation, and creating authentic connections with diverse groups.| Bigeye Agency
Just before writing this, I sat alone in quiet thought. The question popped into my head: “If I had to start over today, what would I do?”| Joe Pulizzi
Young audiences are reshaping the American media landscape. In the United States, over half (54%) of 18–24-year-olds now cite social media and video| Digital Content Next
IN CLEAR FOCUS: Professor Mohamed Zaki of Cambridge University discusses his new book “Data-Driven Customer Experience Transformation.” Mohamed explores the shift from product-centric to customer-centric business models, distinguishing customer satisfaction from delight, and leveraging AI and data analytics to predict customer behavior. Mohamed also shares his insights on omnichannel experiences, personalization strategies, and real-world case … Data-Driven Customer Experience Transform...| Bigeye Agency
IN CLEAR FOCUS: Paul Johnson and Larry Aldrich discuss "What's Right with America," optimism in marketing, and countering fear-driven media narratives.| Bigeye Agency
AI target audience tools use advanced technology to take out the heavy lifting of reaching your ideal market and increasing revenue. The post 8 Ways AI Can Help You Understand Your Target Audience Better appeared first on The Social Media Hat.| The Social Media Hat
Episode 25 of the AI in Marketing: Unpacked podcast, with Katie Robbert The post AI Readiness: A Practical Guide Using the 5P Framework appeared first on The Social Media Hat.| The Social Media Hat
AI is impacting social media across multiple disciplines, with a variety of tools to assist. The post Transforming Social Media Marketing with AI: Exploring the Full Potential appeared first on The Social Media Hat.| The Social Media Hat
Episode 9 of the AI in Marketing: Unpacked podcast, with Christopher S. Penn The post Paving the Way: Strategies for Integrating AI in Marketing appeared first on The Social Media Hat.| The Social Media Hat
Elevate your presentations with confidence that connects the message and leaves lasting impact. Master pacing, visuals, and flow. Start improving now.| UK Business Blog
IN CLEAR FOCUS: Recorded at Coverings 2025, North America’s largest tile and stone trade show, Seth Segura discusses Bigeye’s creative direction for the event branding. Interior designers Marc Thee and Carmina Ozeata explore innovative materials, sustainability trends, and evolving design approaches. Marc explains his “positive energy” tile collection, while Carmina highlights artisanal techniques. The conversation … Inside Coverings 2025 Read More » The post Inside Coverings 2025 ...| Bigeye Agency
IN CLEAR FOCUS: Peter Wilken, known as “the father of Brand DNA,” shares insights from his 30+ years of experience, working with iconic brands like Coca-Cola, BMW, and Disney. Peter explains his “Dim Sum Strategy” approach to brand building, the concept of “owning territory in the mind,” and the vital components of Brand DNA. He … Dim Sum Strategy with Peter Wilken Read More » The post Dim Sum Strategy with Peter Wilken appeared first on Bigeye Agency.| Bigeye Agency
Chris Peterson reveals how liberal and conservative worldviews shape brand preferences in today's polarized world, and how to effectively market to both groups.| Bigeye Agency
At Signal Hill Insights, we’ve been seeing an uptick in requests for direct audience surveys from podcasters, broadcasters, agencies and brands. Despite innovations in digital identity technology, you are likely to have questions about your audience that can only be answered by inviting your audience to participate in a survey. Marketers, producers, sales execs are […]| Signal Hill Insights
IN CLEAR FOCUS: Jean-Éric Pelet, author of “Consumer Behaviour: Understanding Consumers in a Digital Landscape,” explores technology’s impact on consumer psychology and decision-making. Jean-Éric shares insights on website color psychology, sensory marketing, and China’s advanced digital ecosystem. He also discusses emerging technologies, such as voice commerce and AR, and previews his new biometric hospitality project, … Consumer Behavior in a Digital Landscape with Jean-Éric P...| Bigeye Agency
Mādin's Nick Valenti reveals strategies behind sports marketing for San Diego FC and Formula One Las Vegas, using emotional storytelling and community-building.| Bigeye Agency
IN CLEAR FOCUS: Tom Woodnutt of Feeling Mutual discusses the evolution of online qualitative research. Tom explains how asynchronous methods yield authentic insights by allowing participants to share in real-world contexts without the social pressure of focus groups. He explores maintaining engagement, AI’s impact on research, and the “qual at scale” trend. While embracing AI … Online Qualitative Research with Tom Woodnutt Read More » The post Online Qualitative Research with Tom Woo...| Bigeye Agency
The brain wants meaning before detail. That's why you need a signpost for all your speeches and presentations.| Manner of speaking
How interactive emails are revolutionizing brand engagement by incorporating elements like image carousels, in-email surveys, and embedded forms, enhancing user experience and boosting conversion rates.| Infographic Portal - New Infographics Resource Portal
(Updated July 2019) What would your podcast be if your listeners weren’t there? It would just be a one-way conversation, a full-on monologue shared with no one but yourself. There’s almost no point in producing a podcast if there’s no one there to dialogue with. And so, once you’ve found the right words to say […] The post 3 Simple Ways to Reach Listeners and Keep Them Engaged appeared first on Spreaker Blog.| Spreaker Blog
Think about it: when you hear a good story or conversation, it sticks with you much longer than a Facebook post you glanced at does. This is because we engage with audio in a different way than we do with written content. As Emma Rodero, a professor at Pompeu Fabra University in Barcelona, told The […] The post Why Podcasting Should Be a Part of Your Content Marketing Strategy appeared first on Spreaker Blog.| Spreaker Blog
“Elon has presented X to be the new face of news – which is wild to me. There is a level of journalistic responsibility that does exist that you can’t apply to 50,000 people posting on X for …| Alma
A fundamental element of good storytelling is knowing your audience. Too often we plan a presentation primarily based on what we want to say without really considering the perspective of the audience. Who are they? Are they familiar with the topic? Do they even want to be there? These are just a few criteria that should influence how we deliver a presentation. The post CX storytelling: Eight criteria for profiling your audience appeared first on Walker.| Walker
Whether you’re a gung-ho enthusiast or a reluctant skeptic, there are relevant AI tools and solutions for your team. Even if you do not personally use them, someone in your team probably does. I’m …| Alma
While many may think local journalism ‘is dead’, then Alma has been showing this is far from the case as we innovate with The Lead. Taking The Lead’s brand of long-form journalism onto a local setting, we quickly developed a way of digital storytelling to engage local audiences.| Alma
Discover how we listened to our followers and went through an entire rebranding. It pays to listen to your audience. Learn why.| Sneakers4Good
B2C brands are discovering the remarkable reach of social promotions.| Media Logic
L’émission controversée de C8, qui doit s’arrêter à la fin du mois de février, dit avoir battu de nouveaux records d’audience.| Le HuffPost
Learn how to make a presentation interactive. A more interactive presentation will enhance your impact. Don't let a great presentation become boring. Make it engaging using these 7 tips.| Cool Communicator
Creating a concise, relevant and exciting call to action will make your presentations more impactful. Learn how to build effective calls to action.| Cool Communicator
We have a new course about type 2 diabetes! We follow a Hispanic man named Luis as he receives his diagnosis and makes lifestyle changes.| Lifeology
We have a new course to help scientists, communicators and others learn about the craft of using analogies to help explain their science!| Lifeology
Your hands represent a motherlode of possibilities when speaking in public. Outstretched palms connote openness while a quick jab in the air can help to drive your point home. Some speakers, even e…| C-suite Blueprint
A few weeks back while golfing I met a gentleman who did investment planning for a living. We talked a bit about his job (I LOVE talking about financial stuff) and then I asked him what his plan was. He told me he was “supposed to” retire at 65 (I didn’t ask him his age, […]| Joe Pulizzi
"Influencer Marketing Strategy" author Gordon Glenister discusses campaign tactics, success stories, and emerging trends in this dynamic marketing field.| Bigeye Agency
Geofencing advertising experts Barbara Wardell and Ernesto Cullari discuss GPS-based targeting, sharing insights on applications, benefits, and best practices.| Bigeye Agency
Welcome back readers. No big updates around the site this week, other than the ongoing fact that you, the readers, are the ones that pay our bills and allow us to keep our finger on the pulse of ga…| Critical Distance
With the rapid rise of Generative Artificial Intelligence (gen AI), staying ahead of the competition curve can often prove challenging| Elite Business Magazine
Discover the top headless CMS options available in the market and make an informed decision for your business.| learn.flexpressai.com
Industry leaders gathered at PubForum Boston to strategize their next steps. Here are three key themes that emerged.| AdMonsters
Industry leaders gathered at PubForum Boston to strategize their next steps. Here are three key themes that emerged.| AdMonsters
Fans First…Always It’s been an incredible summer of fun for my wife and me. We were able to catch a Toledo Mud Hens game (and indulged in some Tony Paco’s hot dogs). We traveled to Philly to watch Arsenal play Liverpool. We listened to (and watched) the Cleveland Orchestra play to Raiders of the Lost Ark and The […]| Joe Pulizzi
Dutch artist Nemo Vos discusses his approach to VR and his vision of the role played by film festivals in making VR available. Reflecting on the premiere of his work 8 Billion Selves at International Film Festival Rotterdam in 2024, Vos addresses both the challenges and advantages of exhibiting VR at festivals. Looking to the future, Vos outlines his vision for a series of co-created VR works, each featuring a different artist and aiming for distribution in theatres to achieve economic sustai...| NECSUS
Editable template with sections containing key questions to understand your customer's needs across each stage of their purchasing journey.| get2growth.com
Template for creating a customer persona on one page. Identify and craft your persona's building blocks, and then easily communicate and share with others.| get2growth.com
Your Family Reunion When I was growing up, we never had family reunions. There was never any need. I saw my cousins on a regular basis. We’d get together to go swimming, or for birthday parties, or for no reason at all. As I got older, active in high school, and then moved away to […]| Joe Pulizzi
Professional speechwriters are a specialized breed. They are charged with the great responsibility of crafting remarks primarily for senior executives. The challenges can be formidable. Large organ…| C-suite Blueprint
Content pillars make incorporating audience data manageable for long-term organic growth. Read on for how and where to find that data.| The Content Technologist
Defining your target audience allows you to understand exactly who you’re talking to. Here are four ways to go about discovering who that is.| Outreach Media Group
There are plenty of misconceptions about public speaking floating around in the ether. You may have been subjected to some of them from ill-advised, albeit well-meaning, colleagues. Let’s take a lo…| C-suite Blueprint
Dr. Sachiko Scheuing discusses her book, "How to Use Customer Data: Navigating GDPR, DPDI, and a Future with Marketing AI," sharing insights on data regulations.| Bigeye Agency
Researcher Jeanne Corrigan discusses the enduring popularity of focus groups, their use in brand strategy, technology's impact, and AI's role in qual analysis.| Bigeye Agency
Over the years, one of the biggest things I've seen trip up entrepreneurs is knowing how much to charge for your products and services. The struggle between trying to earn a solid income with how comfortable YOU are owning your own value is huge. If this is you, read on.| Business, Writing, Love
As an entrepreneur or business owner, is it a waste of time to build an audience? Should you be focusing just on attracting clients? Read on for more.| Business, Writing, Love
Guest Priscilla McKinney discusses shifting mindsets from competition to collaboration in marketing. Learn more about her proven framework with real examples.| Bigeye Agency
I ran a poll asking my followers which content to produce for Dave's Continuous Delivery YouTube channel. I found it interesting, but I guess not all that surprising, that the results depend upon who you ask. This is Twitter (no I will not call it by its new name, actually I want to call it … Continue reading "In which we discover the audience really matters" The post In which we discover the audience really matters appeared first on Trisha Gee.| Trisha Gee
Speakers who know more than one language and who can give a speech in a second language need to prepare the speech carefully thinking about their audience The post Presenting A Speech In A Second Language appeared first on The Accidental Communicator.| The Accidental Communicator
Speakers may be called on to deliver an introduction for another speaker and we need to view this as being an opportunity to give a very short speech The post Preparing For Your Shortest Speech appeared first on The Accidental Communicator.| The Accidental Communicator
In our ongoing exploration of how charities can effectively engage with Gen Z, it's crucial to understand the core strategies that resonate with this generation before delving into real-life examples.| Reason Digital
Practical ways, with tools and examples, to use AI in Social Media marketing today to identify, reach, and grow your audience.| The Social Media Hat
Reaching the right audience and acquiring customers is getting harder, burning cash isn't the answer. You should; Forecast your required budget, Define your channels through good analysis, Regularly, at least every three months, revisit spend and Benchmark returns.| We Are Crank
You may be customer centric but you should also be data centric. Any digital strategy should consider the data strategy and having a canvas that puts data at the centre of your business will ensure it's not an aftetthought. See the Crank Canvas which outs Data at the centre.| We Are Crank
Defining success, what does good measurement look like and if this has been achieved is tricky. It's only possible to measure what's clearly defined.| We Are Crank
Knowing how and when to use funnels is key. Lots of businesses are basing keys decisions on the output of a funnel without knowing why things have happened| We Are Crank
How can you grow you podcast audience? One of the best strategies is to find the right podcast guests. Our guide will show you how.| Spreaker Blog
Here’s what NOT to do for your podcast’s success Do you ever look back to when you were starting out podcasting and kick yourself over things you wish you had done differently? Stuff that you later figured out were making it hard for your podcast take off? Setting up a podcast is a learning process, […]| Spreaker Blog
Do you understand Gen Z and what this new buying group means for your marketing? This article contains the information, charts and tips you need to succeed.| Heidi Cohen
Want to win over your prospects and customers? Follow these 14 tips to romance your audience with content marketing. Includes examples.| Heidi Cohen
We arrived at our fifth and final day of the event, with a sinking heart for not being able to see all the amazing sessions that Apple has brought to us. But I couldn’t keep myself from giving my two cents on the new way to optimize the product page in the App Store that emerged at WWDC21. ❤️ Get ready to optimize your App Store product page - WWDC 2021 - Videos - Apple Developer We have at our side the following elements that can be used to make a great first impression: app’s icon, ...| Codrs
🌮 Who is Noah Kagan? Noah Kagan is the founder of AppSumo, an 8-figure business bringing in an estimated $70mil+ in 2021. He was employee #30 at Facebook, #4 at Mint.com and his popular YouTube channel has over140k subscribers. Let us know what you think on Twitter, I’m @bzaidi and he’s @noahkagan 🧠 What You’ll Learn After listening to this conversation, you’ll understand: – the 80/20 of succeeding on YouTube– what he’s learned from popular YouTubers like Mr. Beast & […]...|
As consumers, we make buying decisions every day. Although we like to think we’re savvy and emotionless when it comes to decision-making, that’s simply not true. We are all emotional creatures (granted some more than others). Whether we’re buying a home, a TV or a tube of toothpaste, we are attracted to empathy. When people get us,| Iconic Fox
Your podcast has value for listeners, certainly. But what value does it provide for people who'll never listen to it? Maybe more than you think.| Marketing Showrunners
As marketers, we talk about "owning" our audience a lot. We can't own our audience, and nor should we try. But we can own this.| Marketing Showrunners
Should publishers, advertisers, and ad tech platforms worry about IPv6?| Ad Tech Explained
I've done it, and if you've ever got a stack of feedback forms after a presentation, you've probably done it. You go through all the feedback forms ignoring the "Great job" "Learnt a lot" comments and go straight for the form that declares: "That was a load of mumbo jumbo". And then you flagellate yourself.| Speaking about Presenting
In 2001, I was a candidate for the Green Party in New Zealand. I spent a ton of time preparing for the "Meet the Candidate" meetings. But I didn't spend most of my time on planning my presentation. I spent most of my time preparing for the Q&A. I knew this would be the most| Speaking about Presenting