So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about project management and the software development lifecycle, with a [...]Read More... from So What? A live recording of Marketing Over Coffee| Trust Insights Marketing Analytics Consulting
This post was originally featured in the June 11th, 2025 newsletter found here: INBOX INSIGHTS, June 11, 2025: When AI-First Goes Wrong Part 3, Speakability and Text to Speech AI When AI-First Goes Spectacularly Wrong – Part 3 If you missed Part 2 on why smart companies keep making the same AI mistakes, you can find [...]Read More... from When AI-First Goes Wrong Part 3| Trust Insights Marketing Analytics Consulting
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to approach podcast transcription automation to save time and reclaim your [...]Read More... from So What? Summer Makeover Series: Podcast Transcription Automation| Trust Insights Marketing Analytics Consulting
INBOX INSIGHTS: When AI-First Goes Wrong Part 2, Changing Data Languages (2025-06-04) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 When AI-First Goes Spectacularly Wrong – Part 2 If you missed Part 1 on Duolingo’s communication disaster, you can [...]Read More... from INBOX INSIGHTS, June 4, 2025: When AI-First Goes Wrong Part 2, Changing Data Languages| Trust Insights Marketing Analytics Consulting
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to build a robust sales [...]Read More... from So What? How To Use Generative AI To Build A Sales Playbook| Trust Insights Marketing Analytics Consulting
This post was originally featured in the April 23rd, 2025 Newsletter found here: INBOX INSIGHTS, April 23, 2025: AI Integration Strategy Part 3, AI Data Privacy Approaching AI Integration Strategically – Part 3: Implementation I once sat through a painful meeting where an executive asked for a status update on a new tech implementation. When [...]Read More... from AI Integration Strategy Part 3| Trust Insights Marketing Analytics Consulting
This data was originally featured in the April 9th, 2025 newsletter found here: INBOX INSIGHTS, April 9, 2025: AI Integration Strategy Part 1, AI Prompting Frameworks Approaching AI Integration Strategically – Part 1 The pressure to adopt AI is everywhere, but rushing in without a strategy is like me trying to walk my 125 lb [...]Read More... from AI Integration Strategy Part 1| Trust Insights Marketing Analytics Consulting
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?, you’ll learn about getting started with AI automation using the no-code platform, N8N. You’ll discover how to [...]Read More... from So What? Getting Started With n8n AI Automation| Trust Insights Marketing Analytics Consulting
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about vibe marketing and what it really means. You’ll discover why the [...]Read More... from So What? What is Vibe Marketing?| Trust Insights Marketing Analytics Consulting
The post You Can’t Optimize What You Can’t Measure: Making Data Integrity Your Competitive Advantage appeared first on Power Digital Marketing.| Power Digital Marketing
In this quick walkthrough, I’ll show you how to hide irrelevant info and highlight what matters—based on real-time record data. Cleaner layouts, smarter workflows.| Simple Machines Marketing
Pricing your new product before launch can be a challenge. This guide discusses the many approaches to pricing your GTM team could take.| Revenue Operations Alliance
Marketing operations aims to improve marketing processes by managing marketing tools, automating tasks, and providing accurate reports. Learn more.| Revenue Operations Alliance
Discover what UTM parameters are, learn why they matter, and follow a step-by-step playbook to own attribution and drive higher ROI.| Marketful
Discover the power of an aligned revenue team and unlock strategies for aligning your sales and marketing functions.| Revenue Operations Alliance
How can you know if your experiential event was a success? With marketing logistics metrics. See how data is unbiased proof of what works and what doesn't.| MOGXP LLC
In the dynamic landscape of marketing, two components play a critical role in achieving objectives: strategic marketing and tactical marketing.| Revenue Operations Alliance
Do you love data? In marketing, you've got to analyze campaign results to find out how to do better. See in-depth factors of marketing logistics metrics.| MOGXP LLC
Is your business adding a CDP to its tech stack? If so, you need a Segment Owner to ensure results and accountability. A Segment Owner can help you discover business objectives and translate them into technical requirements, and they can also help you align your team on implementing a CDP. Does this sound like a lot to take on? Don't worry, we can help! Read this article to learn more about the Segment Owner role and how to set your organization up for success.| McGaw
Marketo is a robust marketing automation platform for businesses seeking to automate their marketing processes. But to really tap into it, integrating Marketo with other key marketing tools is a must. Marketo integration facilitates a smooth transfer of information, syncing processes, and data to keep all your marketing efforts aligned. Step-by-Step Marketo Integration with Marketing […] The post Marketo Integration: Seamlessly Connect Your Marketing Tools for Maximum Impact first appeared ...| Marrina Decisions
Salesforce and Marketo are standalone industry giants in sales and marketing automation. Together, they form a juggernaut with fluid information exchange that bolsters campaign performance and feeds revenue growth. Salesforce Marketo Sync: Step-by-Step Process Effective Salesforce and Marketo syncing takes some preparation. Here's a step-wise guide:- Plan Your Integration Strategy Before you begin, take a| Marrina Decisions -
With more and more marketing automation users over the last five years, Marketo has become a necessity. The real power of Marketo is in the LaunchPoint ecosystem. This ecosystem allows you to integrate all the tools and platforms into your business to drive results. What is Marketo LaunchPoint? Marketo LaunchPoint is an integration hub that […] The post Marketo LaunchPoint: Exploring the Power of Marketing Automation Integrations first appeared on Marrina Decisions.| Marrina Decisions
Learn about marketing automation, how it can increase revenue and the five benefits of implementing it into your business.| Revenue Operations Alliance
Predictive lead scoring optimizes the sales process, maximizing the potential of your leads. This article discusses the importance of implementing it into your business.| Revenue Operations Alliance
Patrick Reynolds, CMO of BlueConic, discusses the importance of diversity, equity, and inclusion in marketing and business more broadly.| Revenue Operations Alliance
Discover how to use ChatGPT to streamline your revenue operations tech buying journey. Including the prompts we used to help our decision-making process.| Revenue Operations Alliance
ABM is a strategy that revolves around identifying your key accounts and devoting your time and resources to those with the highest value to your org.| Revenue Operations Alliance
The CEO of CS2 Marketing, CEO of Syncari, and VP of Global RevOps of Neo4j discuss how to create a successful revenue operations roadmap. Learn more.| Revenue Operations Alliance
Trying to create a marketing database from scratch but unsure where to start? This quick guide has got you covered!| Revenue Operations Alliance
