My search for the ways and means to fill the gaps in our human stories which facts and figures, interviews and eye-witness reports, could not fill. The post Why Fiction Matters Even More in an Irrational World appeared first on The Globalist.| The Globalist
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Breaking down the two most widely-used theories for understanding human psychology and what they mean for brand building. Many agencies’… The post Using human psychology for successful CPG food branding first appeared on Insights & Appetites.| Insights & Appetites