The kind of work that sharpens judgment rarely feels urgent, but avoiding it for too long has a significant impact. The question isn’t how to push it onto the calendar. It’s why it keeps falling off. And how do you make it part of the way your team works without having to force it?| Infinify
What if not everyone has to be your customer? Many teams cast a wide net, but end up misaligned and overwhelmed. Could saying “no” be the turning point – the moment real strategy begins? Let’s see how focusing on the right audience can bring clarity, momentum, and progress.| Infinify
We all take many things as given. This perception defines how we think and operate. But many of the things that we see as objective constraints are actually choices we or someone else made along the way. Here is how to allow yourself to choose right.| Infinify
The customer journey is such an important tool when building your product strategy. It must make sense for people to make even a single purchase. In product-led growth, its importance is even more significant. But many people don’t deal with it at the proper depth. Here is an example of how it really works.| Infinify