Danish news start-up Zetland’s ‘user needs’ approach led them to identify the importance of audio early on. CEO Tav Klitgaard describes how audio has gone from being a test to one of the most crucial reasons the publication has succeeded with subscriptions, with over 80% of their audience listening.| Media Voices
Messaging platform Discord has grown to be a core community-building tool at Women's Running. Senior Editor Esther Newman explains how it has helped the publication centre women and learn more about their audience.| Media Voices