For marketers, the holidays can be more chaos than cheer–especially when it comes to Black Friday/Cyber Monday (BFCM) preparations. The pressure to reach sky-high profit goals while competing for attention in a crowded marketplace often overshadows the joy of the season. That’s not just concerning for marketers, who might feel exhausted and uninspired, it’s also […] The post 7 Holiday Referral Marketing Examples To Inspire You for BFCM first appeared on Extole.| Extole
Why Referrals are Ideal for User Growth in Fintech Many of the world’s leading fintech brands can attribute their early success to high-visibility (even viral) referral programs that drove fast, low-cost user growth. Paypal famously offered a $20 referral bonus in its startup days, a move that is still studied by businesses today looking to […] The post 5 Powerful Examples of Referral Programs in Fintech Marketing first appeared on Extole.| Extole
Discover how Glossier's customer-led marketing strategy leverages social media and fan feedback to drive product development and brand loyalty.| Extole | Customer Engagement Platform
There are over five billion social media users on planet Earth, which means social marketing is a powerful tool for inciting awareness and excitement for your brand. But tread carefully. Social media can give, but it can also take away. When social marketing is done poorly, even loyal customers cringe in embarrassment. Take, for example,| Extole | Customer Engagement Platform
A referral marketing strategy has to provide a stellar experience across all devices. Here are some examples to inspire your mobile referral program.| Extole | Customer Engagement Platform