Discover how Glossier's customer-led marketing strategy leverages social media and fan feedback to drive product development and brand loyalty.| Extole | Customer Engagement Platform
There are over five billion social media users on planet Earth, which means social marketing is a powerful tool for inciting awareness and excitement for your brand. But tread carefully. Social media can give, but it can also take away. When social marketing is done poorly, even loyal customers cringe in embarrassment. Take, for example,| Extole | Customer Engagement Platform
A referral marketing strategy has to provide a stellar experience across all devices. Here are some examples to inspire your mobile referral program.| Extole | Customer Engagement Platform