Ok, soyons honnêtes. Xiaohongshu (RED) en 2025, ce n’est plus “juste un réseau social”. C’est la place où la Chine tombe amoureuse des produits… pour parfois| Marketing Chine
If Douyin is China’s stage for performance commerce, then Xiaohongshu (RedNotes) is the intimate salon where culture, style, and consumption quietly merge into influence. In 2025, Xiaohongshu isn’t just a platform. It is the cultural incubator of taste, lifestyle, and shopping decisions for China’s most powerful consumer generation: urban Gen Z and millennial women. Here […]| Fashion China
En 2025, Xiaohongshu (RED 小红书) est devenu l’outil idéal pour les acteurs du tourisme, surtout ceux qui veulent toucher les voyageurs chinois jeunes, connectés| Marketing Chine
Little Red Book, also known as RedNote, is a lifestyle-focused social media and e-commerce platform that is widely popular among young...| Daxue Consulting - Market Research and Consulting China
Little Red Book (xiaohongshu) is the Instagram of China, perfect for Fashion Brands for the Brand Awareness and for e-Commerce. (downlaod the report 2019)| SEO China Agency
If you want to really connect with Chinese consumers in 2024, think RED the Chinese version of instagram. Xiaohongshu (小红书), internationally known as “Little Red Book,” is a social media and e-commerce platform based in China. It combines user-generated content (UGC) with online shopping, allowing users to post product reviews, share shopping experiences, and make...| Ecommerce China
On Chinese social media, women are censored and harassed, but undeterred.| Rest of World