When publishers gather to discuss aligning sales, product, and operations, old frustrations resurface. So do new frameworks and solutions.| AdMonsters
When publishers gather to address sales, product, and operations alignment, old frustrations resurface. But, so do new frameworks, candid stories, and solutions worth taking home. The post One Band, One Sound appeared first on AdMonsters.| AdMonsters
Swivel is putting AI agents to work for publishers, automating the messy middle of ad ops so teams can focus on strategy. From faster troubleshooting to smarter workflows, here’s how they’re reshaping the sell-side playbook. The post From Manual Mayhem to Machine Mastery: How Swivel’s AI Agents Are Rewriting the Ad Ops Playbook appeared first on AdMonsters.| AdMonsters
Swivel is putting AI agents to work for publishers, automating the messy middle of ad ops so teams can focus on strategy. From faster troubleshooting to smarter workflows, here’s how they’re reshaping the sell-side playbook. The post From Manual Mayhem to Machine Mastery: How Swivel’s AI Agents Are Rewriting the Ad Ops Playbook appeared first on AdMonsters.| AdMonsters
Ad ops teams are stuck in a loop of manual chaos—and automation might be the only real way out. Here's how publishers are reclaiming time.| AdMonsters
Publishers are over order-to-cash drama—from manual pacing updates to reconciliation gridlock. So, ad ops leaders are turning to automation.| AdMonsters
MarkeTeam.ai uses AI agents to help marketers cut costs, improve strategy and focus on real results—not just content.| AdMonsters
Google’s AI Max for Search campaigns is reshaping the fundamentals of paid search by integrating keywordless targeting, dynamic creative generation, and predictive intent matching into a unified system. Rather than being just another automation tool, AI Max represents a shift in how search campaigns are designed and optimized, pushing advertisers to rethink not only their targeting strategies but also the entire structure of their campaigns. This isn’t about minor adjustments but about re...| adQuadrant
At IAB ALM 2025, leaders dissected the future of advertising, from AI's rapid evolution to the open web's fragile state.| AdMonsters
Publishers will tackle 2025 with five transformative trends: AI, paywalls, multiplatform strategies, commerce media, and content innovation.| AdMonsters
2024’s best AdMonsters Decoders demystify ad tech’s hottest topics—Dark Traffic, EU’s DSA, Privacy Sandbox, and more.| AdMonsters
In this insightful follow-up to her talk at AdMonsters PubForum Scottsdale, Hélène Parker unpacks common misconceptions about curated deals.| AdMonsters
Digital media leaders gather at AdMonsters PubForum to reclaim audience trust and transparency, exploring strategies for resilient growth.| AdMonsters
Adform's Elena Turtureanu digs into how the DSA is shaping a more accountable digital ecosystem through key compliance requirements.| AdMonsters
Here’s how Dotdash Meredith’s D/Cipher revolutionizes ad tech with cookieless targeting. Plus, gain key insights from Publisher Forum Boston| AdMonsters
Join us for an exclusive LinkedIn Live recap featuring Jana Meron, the new VP of Revenue Operations and Data at The Washington Post.| AdMonsters