The Agentic Web Is Here. Are Publishers Ready? - AdMonsters
Publishers are proving that success in the agentic web comes from owning the experiences that AI can’t replicate.| AdMonsters
From revenue protection to podcast monetization, SiriusXM's John Harris shares how ad tech ops is scaling for the future—and why education may be the key to unlocking audio’s next big leap. The post SiriusXM’s John Harris on Unlocking Podcasting’s True Value appeared first on AdMonsters.| AdMonsters
Publishers are proving that success in the agentic web comes from owning the experiences that AI can’t replicate.| AdMonsters
From revenue protection to podcast monetization, SiriusXM's John Harris shares how ad tech ops is scaling for the future—and why education may be the key to unlocking audio’s next big leap. The post SiriusXM’s John Harris on Unlocking Podcasting’s True Value appeared first on AdMonsters.| AdMonsters
AI is changing how audiences discover content, and context is redefining its value. Publishers like Forbes, Recurrent, and The Independent are proving that success in the agentic web comes from connection—owning the experiences that AI can’t replicate. The post The Agentic Web Is Here. Are Publishers Ready? appeared first on AdMonsters.| AdMonsters
When publishers gather to discuss aligning sales, product, and operations, old frustrations resurface. So do new frameworks and solutions.| AdMonsters
Google’s AI Max for Search campaigns is reshaping the fundamentals of paid search by integrating keywordless targeting, dynamic creative generation, and predictive intent matching into a unified system. Rather than being just another automation tool, AI Max represents a shift in how search campaigns are designed and optimized, pushing advertisers to rethink not only their targeting strategies but also the entire structure of their campaigns. This isn’t about minor adjustments but about re...| adQuadrant
At IAB ALM 2025, leaders dissected the future of advertising, from AI's rapid evolution to the open web's fragile state.| AdMonsters
Publishers will tackle 2025 with five transformative trends: AI, paywalls, multiplatform strategies, commerce media, and content innovation.| AdMonsters
2024’s best AdMonsters Decoders demystify ad tech’s hottest topics—Dark Traffic, EU’s DSA, Privacy Sandbox, and more.| AdMonsters
In this insightful follow-up to her talk at AdMonsters PubForum Scottsdale, Hélène Parker unpacks common misconceptions about curated deals.| AdMonsters
Digital media leaders gather at AdMonsters PubForum to reclaim audience trust and transparency, exploring strategies for resilient growth.| AdMonsters
Adform's Elena Turtureanu digs into how the DSA is shaping a more accountable digital ecosystem through key compliance requirements.| AdMonsters
Here’s how Dotdash Meredith’s D/Cipher revolutionizes ad tech with cookieless targeting. Plus, gain key insights from Publisher Forum Boston| AdMonsters
Join us for an exclusive LinkedIn Live recap featuring Jana Meron, the new VP of Revenue Operations and Data at The Washington Post.| AdMonsters
