I am Marcus Zhan of this article about top beauty products on Tmall, what’s trending, and tips for beauty brands in China (including use of RedNote, influencer testimonials, tutorials, discounts, event packaging etc.). Beauty on Tmall: What’s Hot Now In China, beauty and cosmetics is one of the most dynamic and competitive e-commerce categories. On...| SEO China Agency
I am a professional Marcus Zhan’s and today I will speak about essential oils as a hot product in China, and how to optimize a Tmall store, build brand trust, and succeed…. Essential Oils: A Rising Trend in China What makes essential oils “hot” right now… Essential oils are natural, volatile plant extracts used for...| SEO China Agency
When a brand invests in Tmall, the first question is always the same: What will be my ROI? Tmall is one of the most powerful e-commerce ecosystems in China, but it is also one of the most competitive. Success depends not only on money but also on execution ; content, page design, reviews, discounts, and...| SEO China Agency
I am Marcus Zhan, and Marcus Zhan is a senior e-commerce and Marketing trategist at Gentlemen Marketing Agency (GMA) I have more than ten years of experience helping international brands launch , like Fererro and scale in the Chinese digital market. My focuses on e-commerce, Brand reputation and Digital growth strategies I will explain today...| SEO China Agency
Yes Uncle Jack Is Back … When Jack Ma’s public reappearance made headlines in 2025, it wasn’t just symbolic — it’s signaling a renewed momentum for Alibaba’s platforms, especially Tmall. Behind the headlines, Tmall is undergoing deeper shifts to reclaim its dominance in China’s fiercely contested e‑commerce space. Tmall 2025 is running babe the goat...| Ecommerce China
I am Marcus Zhan is a senior e-commerce and Tmall Digital strategist & Managing partner at GMA Gentlemen Marketing Agency in Shanghai. What is Tmall and Why It Matters for International Brands Entering China China is the biggest e-commerce market in the world. It is also the most competitive one. For international brands that want...| SEO China Agency
Today in 2025 China 90% of online sales are made through big platforms such as Taobao-Tmall, Jd.com, etc. TaoBao and Tmall are the two faces of the same coin. Why Tmall is the preferred choice of foreign Brands? Because it is more exclusive, it is not that easy to get into and provide them with […]| Fashion China
Let me be honest with you: Tmall is great, but Douyin e-commerce? That’s the future. If you’re serious about reaching Chinese shoppers, you need to be where they are—and they’re spending their time (and money) on Douyin. It’s not just an app; it’s a cultural phenomenon, and for e-commerce businesses like mine, it’s a goldmine....| Ecommerce China
Discover how your brand can enter China's e-commerce market by launching a Tmall store. Setup tips, eligibility, and success strategies.| Marketing China
In 2023, the wine industry in China has experienced significant developments, particularly in the context of e-commerce and digital consumption. Here are five key points highlighting these changes: These points illustrate how e-commerce has not only transformed the way wine is bought and sold in China but also how it has influenced consumer tastes and...| Ecommerce China
How to sell to China? Tmall and JD.COM is the Best Chinese e-commerce platform for overseas company. Let's look at Tmall vs JD.COM| China Help
