Learn how to customize channel marketing campaigns by partner type, maturity, and goals. Use AI and smart segmentation to scale personalization and impact.| The channel and sales enablement blog
Partner marketing often feels like a solo journey, but senior marketers from ServiceNow, Cribl, Couchbase, and Moveworks recently came together for an intimate dinner I hosted where they found solidarity and shared insights. As the host of the On the Road podcast, I interview marketers about how partnerships fuel personal and professional growth, but at the| Foundry
Partner Experience Platform vs. PRM Software: In this article, we go through the difference between Partner Experience Platform vs. PRM Software.| Extu
See the 10 essential features every partner experience platform needs to drive engagement, boost loyalty, and prove channel marketing ROI.| Extu
In B2B, partner marketing tools aren't just "nice to have" accessories. They're your infrastructure. Your fuel. Choose the wrong partner marketing tools, and| Extu