The global promotional products market keeps growing. It was $84.1 billion in 2021, is expected to reach $97.4 billion by 2025, and could hit $130.8 billion by 2033, growing at a rate of 3.75% per year. Companies spend heavily on these products to increase brand awareness, strengthen customer loyalty, and…| The Branding Journal
Transparency is one of the precious keys to the doors of ethical branding. When a brand is transparent about its operations and activities, it demonstrates to the world that it values its customers and all those it influences – treating them with the utmost respect. But how many companies, especially…| The Branding Journal