Custodians on API quest for Holy Grail of scale - Digital Finance
Banks on quest to boost profits by digitizing clients’ access to data, but are investors ready?| Digital Finance
Banks on quest to boost profits by digitizing clients’ access to data, but are investors ready?| Digital Finance
Learn how to calculate digital marketing ROI with step-by-step formulas for SEO, PPC, social, email, influencer, referral, and affiliate. The post <span class='p-name'>How EXACTLY to Calculate Digital Marketing ROI Per Channel</span> appeared first on GrowthRocks.| GrowthRocks
Leveraging Snowpipe Streaming to build a continuous data platform.| Canva - Engineering Blog
How I learned to stop worrying and love metadata.| canva.dev
Find out how the Shopify app Putler can help you understand the role of analytics in Shopify & utilize in-depth data into business strategies.| StoreSEO
Built on open banking transaction data and delivered in real-time, the score helps lenders approve more borrowers without increasing risk. Carrington Labs, a leading provider of credit risk analytics and cash flow underwriting models, has launched Cashflow Score. Cashflow Score meets the growing demand for cash flow underwriting capabilities, providing... The post Carrington Labs Debuts Cashflow Score, Delivering Up to 30% Higher Accuracy Than Traditional Credit Models appeared first on Globa...| GlobalFinTechSeries
In a world increasingly driven by data, organizations must rely on robust, scalable, and secure platforms that underpin analytics, AI, and operational intelligence. Developing such platforms requires deep expertise in data engineering, modern cloud architectures, integration, API design, and domain-specific compliance. As a result, many businesses partner with specialized data... Read more » The post Top 5 Data Platform Development Companies Across the World appeared first on Big Data Analyt...| Big Data Analytics News
For many enterprises, databases are more than just storage—they’re the backbone of institutional memory. Over years, sometimes decades, companies accumulate valuable business logic, performance patterns, and decision-making frameworks embedded deep within legacy systems. But as technology rapidly evolves, clinging to outdated infrastructure becomes a liability. The challenge? Modernizing without compromising... Read more » The post Database modernization without losing decades of accumul...| Big Data Analytics News
Tech fails can feel scary. A screen freezes. A file won’t open. The Wi-Fi drops during a call. Brains race, hands sweat, and it feels as if the whole day is ruined. It doesn’t have to be that way. With the right plan, the right habits, and the right help,... Read more » The post Why Tech Problems Don’t Have to Be a Nightmare appeared first on Big Data Analytics News.| Big Data Analytics News
In the modern enterprise landscape, data is not just an asset—it’s the foundation for growth, efficiency, and competitive advantage. Organizations today generate massive volumes of structured and unstructured information, but without the right tools and expertise, that data often remains underutilized. This is where specialized firms offering big data development... Read more » The post 10 Best Big Data Development Firms for Enterprises appeared first on Big Data Analytics News.| Big Data Analytics News
Healthcare pricing data has exploded in volume and importance thanks to new transparency regulations. Hospitals and insurers are now required to publish machine-readable files (MRFs) of negotiated rates, creating a firehose of information. For healthcare providers, payers, benefits consultants, self-insured employers, and data analysts, this flood of data offers unprecedented... Read more » The post Healthcare Price Transparency Analytics Tools Comparison appeared first on Big Data Analytics...| Big Data Analytics News
Discover your shortcut to stress-free billing with essential tips every practice needs to know. Simplify workflows, reduce errors, and ensure faster reimbursements with proven strategies.| Big Data Analytics News
Your pipeline might be holding, but if conversion is slipping or reps are stalling, you're flying blind. Here's what revenue leaders are watching closely as Q2 unfolds. The post What Smart CROs Are Watching Now That the Market’s Shaky appeared first on The CRO Club.| The CRO Club
Today's links Become unoptimizable: Twiddle or be twiddled. Hey look at this: Delights to delectate. Object permanence: Penguins v Microsoft in the EU; Chastity belts are a joke; Austerity breeds Nazis, Yale says, "Prepare for death." Upcoming appearances: Where to find me. Recent appearances: Where I've been. Latest books: You keep readin' em, I'll keep writin' 'em. Upcoming books: Like I said, I'll keep writin' 'em. Colophon: All the rest. Become unoptimizable (permalink) Forget surveillanc...| Pluralistic: Daily links from Cory Doctorow
I recently analyzed twenty 30-minute interviews with marketing leaders to... The post Comparing NLP Methods: Why NotebookLM Outshines Python for Quick Qualitative Insights appeared first on Omniscient Digital.| Omniscient Digital
AI tools are giving rise to a new marketing acquisition channel. Generative Engine Optimization (GEO) is the process of optimizing your website and| Omniscient Digital
Tired of having data but no direction? Marketers from Grammarly, Hightouch, and Movable Ink reveal how to find the signals that matter and use them to run effective campaigns.| MoEngage
Digging out all the important website data from Google Analytics 4 can be challenging if you don’t know what to look for or how to... The post Google Analytics Dashboards: How to Build, Customize & Use Them appeared first on The Daily Egg.| The Daily Egg
Discover how legal teams are leveraging generative AI to transform deposition summaries and medical chronologies into trial-ready exhibits. The post Using AI to Generate Insights as Exhibits appeared first on Elite Discovery.| Elite Discovery
Is Conscientiousness really in "freefall" or is this a case of "reckless" data distortion? We'll unpack the psychometrics and charts to help you understand what both sides are getting wrong, as well as connect this back to our own finding that the appeal of Strategy has declined among gamers.| Quantic Foundry
Your HVAC website should be working for you, not against here. Here's how to fix your website and convert leads.| Hivehouse Digital
Transform big data into actionable insights with Loyalty Analytics; learn how data can enhance customer engagement and retention strategies. The post Turning Big Data into Actionable Loyalty Insights appeared first on Reward the World™.| Reward the World™
Alex Her shares how he rebuilt an employee advocacy program from scratch to generate huge ROI, with tips on culture, scaling, and AI’s role in advocacy.| DSMN8
For many medium-sized businesses, the humble spreadsheet is the workhorse of data analysis. It’s where the numbers are crunched, reports are knocked […]| Analytical Models
For SaaS companies, understanding financial health is critical, and one of the most important metrics in the mix is Monthly Recurring Revenue (MRR) growth rate. MRR gives you a clear view of how much predictable revenue your business is generating each month, while MRR growth rate shows how fast that revenue is increasing (or decreasing).… The post How to Calculate MRR Growth Rate and Why It’s Crucial for SaaS Companies appeared first on Clickstrike.| Clickstrike
INBOX INSIGHTS: AI Integration, Google Tag Gateway (2025-07-30) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Where to Start with AI Integration Last month, I watched a friend’s team spend three weeks trying to connect their new lead scoring [...]Read More... from INBOX INSIGHTS, July 30, 2025: AI Integration, Google Tag Gateway| Trust Insights Marketing Analytics Consulting
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to create valuable podcast bonus content to monetize your show and [...]Read More... from So What? Summer Makeover Series: Podcast Bonus Content| Trust Insights Marketing Analytics Consulting
This post was originally featured in the April 30th, 2025 newsletter found here: INBOX INSIGHTS, April 30, 2025: AI Integration Strategy Part 4, Marketing Job Market Demand Approaching AI Integration Strategically – Part 4: Measurement Framework In Part 1 of this series, we talked about the STEM framework where the “M” stands for Measurement. In [...]Read More... from AI Integration Strategy Part 4| Trust Insights Marketing Analytics Consulting
This data was originally featured in the March 26th, 2025 newsletter found here: INBOX INSIGHTS, March 26, 2025: Change Management in AI and SEO, Content Translation In this week’s Data Diaries, let’s talk about language and content translation. Last week on the livestream, we shared the idea of doing translation, converting your content into other [...]Read More... from Content Translation| Trust Insights Marketing Analytics Consulting
Don’t just create content, create impact. Learn the essential steps to build a robust content marketing strategy that drives traffic, generates leads, and establishes your brand’s authority from scratch. Creating Your Content Marketing Strategy From Scratch In the bustling digital landscape of Makati City and beyond, merely having a website or social media presence isn’t […]| Marketing Smartly
Embedded analytics integrates financial and operational data directly into the everyday tools used by other departments. Learn here.| Controllers Council
Event planners can leverage data to their advantage when planning and managing events. Tracking key metrics like ticket sales and...| TicketsCandy
Cross-functional data pods represent a new chapter in how organizations leverage analytics. They break down silos, speed up delivery, and align data efforts directly with business goals. While challenges around governance and scale must be addressed, the benefits are too significant to ignore. The post Cross-Functional Data Pods: Embedding Engineers and Analysts Inside Business Units for Rapid Impact appeared first on Datahub Analytics.| Datahub Analytics
Metadata is no longer an afterthought. In the era of data mesh, it is the connective tissue that lets autonomous teams exchange trustworthy data products at speed. The post The Future of Metadata: Cataloging, Lineage, and Discovery in the Age of Data Mesh appeared first on Datahub Analytics.| Datahub Analytics
Synthetic data and retrieval-augmented generation are more than adjacent tactics; they are reciprocal forces. Synthetic records fuel safer, faster experimentation, while RAG grounds model outputs in the very knowledge that enterprises fight to protect.| Datahub Analytics
Anyone who says that 2020 wasn’t a challenging year for businesses has their head in the sand. From setting up and then managing a remote ...| blog.adobe.com
Diverse and thriving, the Chicago economy is performing well. It is a highly competitive market, with countless businesses vying for consumer attention. Standing out in this dense marketplace necessitates a data-driven mindset. Many organizations hire an analytics company in Chicago to provide insights they can rely on. This article briefly introduces marketing analytics and explains […]| Digital Authority Partners
Discover how Segment + Braze + Amplitude work together to power real-time cross-channel campaigns to boost engagement and customer retention.| McGaw
Last week we told you it was coming. Today, I’m happy to tell you it’s here. Futurum Signal is live. And while the word “live” is thrown around a lot in our industry, in this case it’s not just marketing fluff. Futurum Signal isn’t another white paper dressed up as research, or a static quadrant [...] The post Futurum Signal is Live appeared first on Techstrong IT.| Techstrong IT
Causality report is a business report that maps actions (not always digital) to outcomes. No more guessing. No more attribution debates. Just a clear, testable story of what’s actually worked. The post <span class='p-name'>Causality Report: The Whys You Always Needed</span> appeared first on GrowthRocks.| GrowthRocks
Not all search terms are created equal. And when it comes to analyzing SEO Results, the most useful lens is to split your keywords into branded and non-branded buckets... The post <span class='p-name'>Branded vs. Non-Branded Keywords: Why It Matters More Than You Think</span> appeared first on GrowthRocks.| GrowthRocks
We analyzed data from over 60 public gaming companies to examine how their standings have changed since the beginning of 2025. In this special feature, we include graphs, tables, as well as numerous interesting insights and information about specific publishers and general trends across various markets.| App2Top
Summarizing the previous month, we’re analyzing the metrics of July’s main new releases on PC and consoles. Inside, you’ll find extensive data on major releases like Wuchang and Donkey Kong Bananza, as well as successful indie titles such as Mage Arena and The King is Watching.| App2Top
AMENIA, NY — First-party data has earned its valorization the last few years, particularly among the brands that tend to own it. But that doesn’t mean third-party data, which has had its ups and downs and ups again lately, is inherently less useful. “When people even outside of advanced TV hear about third-party data, they [...]| Beet.TV
SEO is like a high-stakes game, and keywords are your winning strategy. You know they’re essential, but how do you pick the right ones? More importantly, how do you use them to climb the rankings without feeling like you’re stuck in an endless round of digital hide-and-seek with Google? Breathe easy, friend! We’re about to… The post Smart Keyword Research: Rank Higher & Grow Organically! appeared first on Raney Day Design.| Raney Day Design
Let’s talk about something real: consistent social media engagement. You’ve had those moments where your posts are performing well, your followers are interacting, and you start to feel like you’ve got this whole social media thing figured out! But then, life gets in the way (work, family, or just the daily grind) and suddenly, your… The post Hook Your Audience with Consistent Social Media Engagement appeared first on Raney Day Design.| Raney Day Design
By streamlining intricate procedures and increasing productivity, artificial intelligence is revolutionising how small businesses function.| International Finance
Explore key insights from the DigiAssets 2025 Playbook on the future of digital assets, featuring expert commentary and industry research sponsored by Amberdata.| blog.amberdata.io
What should you do when your sample doesn’t match the known population composition on key variables like prior experience? One approach is to weight your data to rebalance the sample. In a previous article, we discussed how to weight means (such as from rating scales) when there are differences between group proportions in a sample […]| MeasuringU
The Internet of Things (IoT) continues to revolutionize industries by connecting devices, systems, and people in real time. However, the real business value emerges not just from collecting data, but from analyzing it to gain actionable insights. This is where IoT analytics companies come into play — combining big data,... Read more » The post Top IoT Analytics Firms Combining Big Data, AI & Edge Computing appeared first on Big Data Analytics News.| Big Data Analytics News
Artificial Intelligence (AI) is one of the most transformative technologies of the 21st century. Within the broad field of AI, one particularly impactful concept is that of the AI agent. As businesses, governments, and individuals increasingly adopt AI-powered systems, understanding what AI agents are, how they function, and what their... Read more » The post Understanding AI Agents: The Future of Intelligent Automation appeared first on Big Data Analytics News.| Big Data Analytics News
Microsoft recently launched their new web-tracking and an analytical tool called Clarity. Clarity is said to become the biggest competition for Google Analytics. And it very well could be. But that’s a topic for another article. It has everything you need to precisely track and gain in-depth findings of your website audience. Microsoft Clarity is …| BforBloggers
Custom GPT analytics show interactions between customers and AI chatbots and offer product management immediate and rich insights into customer needs and behaviors.| CustomGPT
As a marketer, there's not much worse than people engaging with your marketing too late or too early in their journey from lead to client. After all, successful marketing is all about reaching the right people, at the right time, for the right reasons. The post Establishing a Behavioral Marketing Strategy appeared first on Artifakt Digital, Inc..| Artifakt Digital, Inc.
In this episode of #HRTechChat, Dylan Teggart sits down with Heike Wiesner, Global Sales Growth Director HCM, and Alastair Pride, Managing Principal Consultant, of Unit4 to explore the evolving role of payroll as a strategic business driver. They discuss how cloud migration, integrated ERP systems, and innovations like Unit4’s Payroll Navigator are transforming payroll from a back-office function into a core asset for workforce planning, compliance, and employee trust. From real-time visibi...| 3Sixty Insights, Inc.
In this episode of GTM Innovators, Kyle James sits down with Chris Manfredi, Global Director of Analyst Relations at Sprout Social, to explore the power of analyst relations as a trust-building force in go-to-market strategy. With over a decade of experience navigating firms like Gartner, Forrester, and IDC, Chris shares how AR serves as a strategic connective tissue across product, marketing, sales, and the C-suite. From managing 1,500+ analyst touchpoints a year to synthesizing insights for...| 3Sixty Insights, Inc.
AI is changing the game—but not in the way you think. In this episode of #HRTechChat, we’re sharing a special swapcast from the PeopleTech podcast hosted by Mark Feffer, featuring Samrat Krishna of Darwinbox.| 3Sixty Insights, Inc.
By using a CTR Calculator, you can easily determine the ratio of clicks on your ads to impressions. This will help you through your decision-making and planning a lot.| WatchThemLive
Tracking affiliate sales is the essential part of an affiliate program, it can tell you whether you are successful or should change your plans....| WatchThemLive
In digital marketing, the term “impression” is frequently thrown out as a measurement metric, but what does it mean? And, equally important, how much do impressions matter when it comes to reporting on your marketing efforts? We see website impressions and social media impressions listed on our reporting tools and in marketing articles, but the […] The post Impressions: What Are They, and How Much Do They Matter? first appeared on Sixth City Marketing.| Sixth City Marketing
Learn more about how to track paid Facebook traffic in Google Analytics and the steps it takes to properly see the data you desire.| Sixth City Marketing
I’m willing to bet that most of you create a company or product/service message, often in the form of a Message Map. But are you taking the critical next step and testing your message before using it in marketing content and campaigns? Since you only get one chance to make a first impression on your … Continue reading "Marketers: Are you testing your message before using it?" The post Marketers: Are you testing your message before using it? appeared first on Crystal Clear Communications.| Crystal Clear Communications
The field of marketing analytics has been around for years, yet many marketers I speak with still feel they’re not getting the most out of their data. How do they know if their Message Map is working? Why aren’t there more conversions on their website? How do they get more engagement on social media? I … Continue reading "Marketers: Are you getting value out of your analytics?" The post Marketers: Are you getting value out of your analytics? appeared first on Crystal Clear Communications.| Crystal Clear Communications
Explore how SalesScreen is transforming sales competitions into inclusive, real-time, AI-powered experiences. Learn how gamification, automation, and strategic insights drive performance across GTM teams.| 3Sixty Insights, Inc.
In 2025, predictive analytics is being widely applied across industries to anticipate events, optimize operations, and personalize experiences in real time. The post What is the State of Predictive Analytics in 2025? appeared first on RTInsights.| RTInsights
In this week's real-time analytics news: The Linux Foundation welcomed the AGNTCY project, an open-source infrastructure that enables discovery, identity, messaging, and observability among AI agents from different vendors and frameworks. The post Real-time Analytics News for the Week Ending August 2 appeared first on RTInsights.| RTInsights
Self-service needs to be viewed in context as part of an overall customer experience (CX) strategy that involves both humans and AI. The post Self-Service Alone Doesn’t Cut it for Customer Service appeared first on RTInsights.| RTInsights
Interested in how brands use a tagging strategy? Find out how tagging strategies can make a difference in helping your brand's marketing campaigns stand out. The post How Tagging Strategies Transform Marketing Campaigns appeared first on DigitalMarketer.| DigitalMarketer
As businesses strive for agility, speed, and competitive edge, automated insights help close the gap between knowing and doing. They bring clarity where once there was noise, and decision support where there was once just data display. The post Automated Insights: When Your Dashboard Talks Back appeared first on Datahub Analytics.| Datahub Analytics
Reverse ETL and operational analytics are not just buzzwords - they are transformational capabilities that enable businesses to act on their data with speed and precision. As data warehouses become the single source of truth, pushing insights back into operational tools completes the data loop. The post Reverse ETL and Operational Analytics: Driving Value from Your Data Warehouse appeared first on Datahub Analytics.| Datahub Analytics
In a world where data breaches, privacy scandals, and regulatory fines are daily news, PETs offer a smart, future-ready way to conduct sensitive data analytics. They turn privacy into a design principle, not a barrier. The post Privacy-Enhancing Technologies (PETs): A Must-Have for Sensitive Data Analytics appeared first on Datahub Analytics.| Datahub Analytics
As privacy regulations tighten and AI models grow more data-hungry, synthetic data will evolve from an optional innovation to a strategic necessity. Forward-thinking enterprises are already reaping the benefits. The time to embrace it - safely and smartly - is now. The post How Synthetic Data is Solving Privacy Challenges in AI Training appeared first on Datahub Analytics.| Datahub Analytics
Analytics engineers have emerged as the connective tissue of modern data teams. They transform the chaos of raw data into structured, trusted, and actionable assets. They bring discipline to analytics and clarity to decision-making. The post Understanding Real-Time Analytics with Streaming Data appeared first on Datahub Analytics.| Datahub Analytics
Analytics engineers have emerged as the connective tissue of modern data teams. They transform the chaos of raw data into structured, trusted, and actionable assets. They bring discipline to analytics and clarity to decision-making. The post How Analytics Engineers Are Becoming the Backbone of Data Teams appeared first on Datahub Analytics.| Datahub Analytics
AI and data analytics are redefining ESG reporting. What was once a burden is becoming a business advantage. Organizations that invest in intelligent ESG infrastructure today will lead tomorrow’s markets with confidence, resilience, and purpose.| Datahub Analytics
Join Amberdata at Blockworks Digital Asset Summit London 2025 to explore the future of digital asset infrastructure & meet our senior leaders & product experts.| blog.amberdata.io
Explore how Amberdata equips banks, hedge funds, and regulators with real-time crypto data, predictive insights, and market intelligence.| blog.amberdata.io
Discover the key differences between Computational Data Science and traditional Data Science. Learn how each field approaches data analysis, modeling, and real-world applications to help you choose the right path for your career or project.| Big Data Analytics News
The new toolset, though, can only be implemented in combination with Google’s Agent Development Kit and MCP Toolbox for Databases.| InfoWorld
We're excited to introduce Pyoso, a new Python library that makes it easy to query and analyze open source software data and metrics from OSO. Whether you're a data scientist, researcher, or builder, Pyoso gives you direct access to all our production data sets from your favorite analysis environment.| Open Source Observer Blog
Octant is an important funding partner for OSO and dozens of other open source projects in the Ethereum ecosystem. Since 2023, Octant has contributed approximately $5 million (in ETH) to over 60 projects.| Open Source Observer Blog
OSO is partnering with Gitcoin to enhance data infrastructure and analytics capabilities on top of Grants Stack.| Open Source Observer Blog
En el dinámico panorama digital actual, el auge de la inteligencia artificial generativa y la analítica avanzada está redefiniendo la forma en que las empresas operan, innovan y prosperan. Los hallazgos presentados en el SAS Innovate on Tour han puesto de relieve el profundo impacto de estas tecnologías en la [...] The post Desbloqueando la Innovación: Cómo la IA Generativa Está Transformando el Éxito Empresarial appeared first on SAS Latin America.| SAS Latin America
Now in public preview, Snowpark Connect promises to reduce latency and complexity by moving analytics workloads where the data is.| InfoWorld
Introducing advanced analytics dashboards for Internal Monitoring—track, detect, remediate, and prevent secret leaks with actionable data.| GitGuardian SaaS Release Notes
At re:Invent 2020, we announced the general availability of Amazon EMR on Amazon EKS, a new deployment option for Amazon EMR that allows you to automate the provisioning and management of open-source big data frameworks on Amazon Elastic Kubernetes Service (Amazon EKS). With Amazon EMR on EKS, you can now run Spark applications alongside other […]| Amazon Web Services
“Half my advertising spend is wasted; the trouble is, I don’t know which half.” – Wanamaker Whether you want to make better decisions using data, or your| Omniscient Digital
The new Community Edition Model Context Protocol server supports agentic workflows and generative AI use cases, with a commercial-grade version in the works.| InfoWorld
In this small blog post, I will try to give you some insights on what Advanced hunting´s custom detection rules is – and how you can use it! Introduction Microsoft Defender XDR is a powerful security platform that uses AI, machine learning, and behavioral analytics to detect and respond to threats in real time. One […] The post Microsoft Defender XDR – Advanced Hunting – Custom Detection rules appeared first on Mindcore Techblog.| Mindcore Techblog
Compare the top 12 landing page analytics services for 2025. Expert analysis of features, pricing, and ROI potential to help you choose the right analytics partner for your business growth.| Single Grain
This article explains how Snov.io's open tracking works, how to enable it in your email campaigns, and how to monitor the open rate in statistics and reports.| Snov.io Knowledgebase
Small businesses face growing complexity in HR, payroll, and benefits—but too often, leaders carry the burden alone. In this episode of #HRTechChat, Dylan Teggart talks with Meredith Reilly, Chief Sales Officer at isolved, about why it’s time to stop going solo. Meredith shares how modern HR demands strategic partnerships—not just tools—and how activating an “advisory village” can help leaders scale smarter. From tech fluency to cultural alignment, they break down what today’s H...| 3Sixty Insights, Inc.
The grim reality of data analytics projects is undeniable: 70% of them fail to deliver a positive ROI. The massive investments in technology, tools, and talent often yield disappointing results, leaving businesses questioning the real value of their data initiatives. But while the statistics are bleak, there are reasons why these projects fail—and importantly, there […] The post Analytics Resilience: Why Most Data Projects Fail—and How to Beat the Odds appeared first on AnalyticsWeek | ...| AnalyticsWeek | All Things Analytics Leadership News, Blogs, and Magazine
Data integration is critical for organizations of all sizes and industries—and one of the leading providers of data integration tools is Talend, which offers the flagship product Talend Studio. In 2023, Talend was acquired by Qlik, combining the two companies’ data integration and analytics tools under one roof. In January 2024, Talend discontinued Talend Open… Read more The post Alternatives to Talend – How To Migrate Away From Talend For Your Data Pipelines appeared first on Seattle...| Seattle Data Guy
This article distills key insights from Phil Portman, CEO of Textdrip, on how go-to-market teams can use SMS more effectively without damaging trust. Drawing from his conversation on GTM Innovators, the piece explores the unique strengths and risks of business texting, emphasizing that timing, intent, and personalization are far more effective than high-volume automation. Portman shares tactical advice on using segmentation, AI-assisted workflows, and context-aware messaging to scale outreach...| 3Sixty Insights, Inc.
In this episode of GTM Innovators, we sit down with Phil Portman, founder and CEO of Textdrip, to explore how SMS is evolving from a simple communication tool into a powerful, intent-based automation channel for modern go-to-market teams. Phil shares his entrepreneurial journey from flipping houses to building a scalable, compliant SMS platform designed for regulated industries. We dive into how Textdrip leverages AI (without losing the human touch), the dos and don’ts of SMS campaigns, and...| 3Sixty Insights, Inc.
In this Anatomy of a Decision, Kyle James explores how a $2B enterprise software provider used a rebrand as the catalyst for a bold transformation of its go-to-market (GTM) strategy and technology stack. Faced with fragmented tools and siloed processes, the company aligned IT, Sales, and Marketing around a shared vision—replacing legacy platforms like Salesforce Engage and Terminus with modern, best-of-breed solutions such as Outreach, Demandbase, and Gong. The result: streamlined workflows...| 3Sixty Insights, Inc.
This ultimate website maintenance checklist is your reliable companion for keeping your online presence in its best condition. Learn more here!| Inkbot Design
Explore how Geospatial Data transforms spreadsheets into powerful mapping tools for tracking shipments and analyzing trends.| Coruzant Technologies
Erfahre, wie du Google VEO 3 kostenlos ausprobieren kannst, und entdecke die Vorteile der neuesten KI-Video-Technologie, die nun auch in der Schweiz verfügbar ist.| Sam Steiner
